Megha Saxena
Digital Marketing & Product Advisor • Azumi Restaurant Group
Digital marketing leader with over two decades of experience leading digital marketing initiatives in Travel, B2B, Automotive, Ed- Tech, Media and Hospitality industry.
Contributors
Helen Gibbs
Executive Creative Director • Juice
Helen brings the creative Juice, 30 years of making things that inspire, make people feel and keep them coming back for more. Her ideas have helped transform brands and she loves nothing better than finding the big ideas that help clients stand out.
Karla Hernandez Zaldivar
Global Social Media Insights Manager • Booking.com
Born in Mexico, Karla has 13+ years of experience in varied PR, Social Media, Communications and Marketing positions. She holds a Master’s degree in Communication Science with a major in Entertainment Communications from the University of Amsterdam. She started her career at Nissan, managing product PR for Nissan and Infiniti (RedBull Racing) for Mexico and LATAM. In 2013 she...
Sapna Kandukuri
Head of Marketing - Northern Europe • London Stock Exchange Group
Sapna is a seasoned financial services marketing leader with deep expertise in field marketing, account-based marketing, and strategic campaign development. Currently Head of Marketing (Northern Europe) at LSEG, she drives ROI-focused initiatives across the region, aligning marketing with sales, customer success, and partnership teams to deliver impactful, client-centric experiences. With prior leadership roles at Recognise Bank, RBS,...
Maxim Gelmann
Founder • Stroodles
Maxim is the founder of Stroodles, the eco-tableware brand that makes sustainability easy and fun. Under his leadership, Stroodles has grown from iconic pasta straws into a diverse offering of edible cups, spoons, plates and bowls, plus Eco Activity Kits and immersive events that bring the mission to life. He built and scaled a compliant...
Josh Boydell-Smith
Head of Brand and Marketing • Bells of Lazonby
Josh is Head of Brand and Marketing at Bells of Lazonby, a family-owned bakery on the edge of the Lake District. Josh leads the development of the disruptive Free From brand ‘We Love Cake’. From having no major retailer listings 3 years ago, ‘We Love Cake’ is now the second largest Free From Sweet Bakery...
Bee Patel
Group Marketing & Communications Director • AlphaSights
Bee is a razor-sharp marketing and communications leader with 17+ years of global experience turning reputation into revenue. Known for crafting bold, distinctive brand narratives, she elevates visibility, drives demand, and earns client mindshare through smart, scalable marketing. From Fortune 500 tech giants to high-growth firms, Bee has led high-performing teams across EMEA and beyond,...
Anna Fishlock
Head of Data & Digital • H/Advisors Maitland
Anna leads The Hub, our dedicated creative and knowledge centre that drives our practice work. As a trusted advisor on creative, digital and artificial intelligence (AI) strategy, Anna focuses on data-driven communications. She helps clients navigate the evolving AI landscape, guiding the adoption of emerging technologies in strategic, practical ways. Her experience spans building and...
Paul Doleman
Digital Strategist at MG and CSO at LoveGunn • LoveGunn
Paul is a dynamic strategist and innovative leader with over three decades of experience in executive management, digital marketing, and technology leadership. Currently serving as Chief Strategy Officer at creative agency LoveGunn and Digital Strategist at MG Motors, Paul provides strategic insights and brand marketing expertise to an impressive client portfolio including Chelsea FC, Arsenal,...
Ross Murray
Principal Client Partner • Tripadvisor
Ross has been part of Tripadvisor’s Destination Marketing team for seven years, specializing in digital and data-driven partnerships with DMO partners to enhance their marketing strategies.
Mick Rigby
Founder • Yodel Mobile
Since founding Yodel Mobile in 2007, Mick has been driven by a deep passion for understanding consumer behaviour. His guidance has led the company to become a trusted name in app marketing, renowned for delivering innovative mobile solutions to clients around the world.
Andrew Turner
Managing Director • Incubeta
Andrew is the UK Managing Director at Incubeta, where he leads the agency’s strategic vision and commercial success across the region. A prominent figure in the digital marketing industry with over 15 years of experience, Andrew was recently recognised in the PMW 100 Top 10, highlighting his influence and innovation in performance marketing. Throughout his...
Yikai Wang
Analytics Director • Hookflash
Yikai loves creating and consuming data, especially when it’s raw! She started her digital analytics life agency-side. A bastion of best-in-class analytics, comfortable in GTM and GA alike, she led the agency’s initiative to get a handle on GA4 when it was in Alpha back in 2019. Moving client side, Yikai trained her SQL muscles, delving deep into...
Alec Barr
Head of Behavioural Science & UX • Oliver
Global HCD practitioner, behavioural science ethicist and experimental AI designer – currently failing fast redefining experiences for all humans. 12 years experience in all three pillars of Experience Design — Research, Strategy and Design — with a particular craft emphasis on behavioural science and UX research. Alec has run the gamut of XD strategy: conducting...
Dan McCartney
Head of Organic Search • Hallam
Dan is the Head of Organic Search at Hallam, a B2B specialist Digital Agency. With 10 years’ experience in the industry, he’s passionate about driving Organic growth wherever your customers are searching online.