Contributors

Hannah Dempsey

VP Marketing & Director of Operations at BLOOM • Jellyfish

Hannah is an experienced B2B Marketer and Communications expert with a deep understanding of digital platforms. She specialises in crafting customer-first campaigns and strategies, moving away from traditional channel-centric approaches. As VP of Marketing at Jellyfish, she leads the global marketing and communications team. Previously, Hannah was a Trainer and Digital Marketer at Jellyfish Training,...

Susie Cox

Client Services Director • Oban International

Susie is Client Services Director at Oban and has over 13 years’ of experience in digital marketing working with global brands to improve their performance across SEO, paid media, content and social.

Will Lockie

Global Digital Director • Noble Panacea

Will is an experienced commercial leader, with a strong track record of growing global brands. With 20 years in digital, marketing and commerce, he has worked with brands and retailers such as Porsche, Lloyds Bank, Marks & Spencers, Evans Cycles, Georg Jensen, The Rug Company and most recently Noble Panacea. Will regularly talks at industry...

Matt Scott

Co-Founder & Managing Partner • Advantage Paid Media

Matt is Co-Founder and Managing Partner at Advantage Paid Media — the agency bringing clarity to attribution. With over 15 years in digital marketing, he began in affiliates before specialising in paid media, helping brands grow through strategic, performance-led campaigns.

Tim Hussain

Co-Founder • Signal42

Tim is a marketing transformation leader with over two decades of experience helping global brands innovate and optimize their operations. In his role as Global SVP, Product and Solution Design at OLIVER, Tim worked with organizations such as Unilever, HP, Ford, and Diageo to integrate generative AI, dynamic content solutions, and in-house strategies—resulting in tangible efficiencies,...

Mariacristina Lubrano

Head of Email Marketing • CAFOD

Mariacristina manages the email marketing department at CAFOD, the Catholic Agency for Overseas Development. Covering all aspects of email marketing, from deliverability, list hygiene, supporter journeys, re-engagement and content strategy, she is passionate about the power of email marketing to create personalised experiences for email subscribers that result in higher engagement and conversion rates. Her...

Julie Warren

Marketing Director • Propel Finance

Julie is an accomplished Marketing Director at UK asset finance lender, Propel Finance. With over 25 years of experience in senior sales and marketing roles, she has also held key positions at Barclays, Aldermore, and innovative fintech startups. Julie’s expertise spans brand strategy, PR, digital marketing, partnerships, lead generation, and social media. She has a...

Dan Saunders

Head of Performance Marketing • Evergreen Finance

Dan has worked in digital marketing for the last 18 years, driven by a deep conviction that data is the key to unlocking business success. His approach centres on leveraging data insights to understand market dynamics and competitor landscapes, identifying trends to inform strategic decisions, turning those insights into actionable plans, collaborating with leadership teams...

Eduardo Carvalho

Digital Director • Itineris

Eduardo is a Digital Director specialising in professional services, with expertise in data strategy, channel marketing, and performance optimisation. Focused on driving measurable business value, Eduardo has worked with Charles Stanley Wealth Managers (finance), Bristows (law), Farrer (law), and FRP Advisory (professional services) to leverage first-party data and strategic insights for high-value client acquisition.

Matt Horsup

Digital Director • Itineris

With over 18 years at Itineris and a fellow of the Chartered Institute of Marketing, Matt steers the strategic direction of the agency’s digital work, leveraging his unique blend of creative, commercial, and strategic thinking to help clients achieve significant returns on their investments. His extensive experience spans the full spectrum of sectors, including national...

Azeem Ahmad

Strategy Director • Reflect Digital

Azeem is an award-winning digital marketer and international marketing conference keynote speaker. With over 10 years of experience in the industry, managing millions in marketing spend, covering multiple disciplines such as SEO, PPC, Social Media, Programmatic, Audio/Video, and Display. In 2023, he was chosen to be a part of the “Think With Google” initiative surrounding...

Toma Valciukaite

Head of SEO • CRKLR

Toma currently heads up SEO for CRKLR, one of the fastest growing agencies in the UK. Toma has 10 years of experience in the SEO industry optimising major brands in the UK and Worldwide. Expertise in Technical SEO, performance enhancements, and organic growth strategies, driving measurable results in competitive markets.

Nick Bain

Senior Strategist • Sticky

Nick has over 10 years’ experience in PR, Social and Content Marketing Strategy across multiple sectors and clients. Nick is the co-lead on The Power of Curiosity a new way of looking at audience segmentation inspired by the way people are naturally curious.

Rhea Nahar

Digital Manager • L’Oreal

With experience across Mumbai, Paris, and London, Rhea specializes in blending digital transformation with cultural storytelling. Currently a Digital Manager at Garnier UK, she is passionate about building strong consumer connections through branding, technology, and creative storytelling. Rhea brings a cross-market perspective to digital-first brand building and has led projects in AI-driven beauty tech, consumer...

Chloë McKenna

New Business Director • Oban International

Chloë is Director of New Business, with over 13 years’ experience in digital marketing. Chloë has helped some of the world’s leading brands grow their digital presence and now focuses on helping new clients create scalable strategies for global growth.