Contributors

Nick Bain

Senior Strategist • Sticky

Nick has over 10 years’ experience in PR, Social and Content Marketing Strategy across multiple sectors and clients. Nick is the co-lead on The Power of Curiosity a new way of looking at audience segmentation inspired by the way people are naturally curious.

Carla Dobson-Elliott

Director of Editorial Content • Sticky

Carla is a word-lover turned digital expert with over 15 years’ experience crafting compelling content for brands. She heads up the super-talented editorial department at content agency Sticky, working with brands including Best Western, Compare the Market and Meta. Her Curiosity type is socio-eco empath, but you’ll have to come to the talk to find...