Contributors

George Sharpe

Co-founder • Favoured

With over 10 years’ experience in senior digital marketing roles at music giants including Live Nation, Universal Music Group, and Apple Music, George co-founded Favoured in 2017. They are a full-service performance content marketing agency that helps startups, scaleups, and brands grow through multi-channel, best in class marketing and content combined.

Andy Willers

Co-founder • Favoured

Andy co-founded Favoured, bringing with him over 20 years’ experience working with brands and startups in apps, eCommerce, education, television, broadcasting, retail, FMCG, SaaS, fintech, femtech, pharmaceuticals, and research. He has worked in a variety of creative and managerial roles over the last 10 years, working with brands such as Rolex, Nestle, Royal Caribbean, JWT,...