Contributors

Marc Michaels

Strategy and Insight Director • Paragon DCX

Having worked in private sector, non-for profit and Government for 30+ years on campaigns at COI and Parkhouse, Marc provides the overall strategic approach using insight to deliver hundreds of high-profile campaigns. A champion of thinking data and talking human, outcome-based planning, creative and evaluation.

Peter Paterson

Managing Director • Paragon DCX

Peter is a digital leader with an entrepreneurial and agile mindset, and a firm belief that strategy and execution are two sides of the same coin. Peter’s focus is driving growth through digital solutions and agile methods that can help our clients achieve business objectives quicker and smarter than their competitors.