Contributors

Ed Destrem

Head of PPC • Artefact

Ed is currently Head of PPC at Artefact UK, working at the company since 2014. Ed has over 16 years’ experience working in the world of paid search and has helped to deliver ROI, launch, and manage PPC campaigns for some of the biggest names in retail, eCommerce, and travel and tourism.

Andrew Limn

Technical SEO Director • Artefact

Andy has over 10 years of experience in SEO. He has helped enterprise brands safely migrate to JavaScript frameworks like React, ensuring their organic search presence remains on an upwards trajectory. He loves problem-solving and finding pragmatic solutions for his clients. Outside of work Andy enjoys playing guitar in several bands, listening to live music...

Charlie Kay

Head of SEO • Artefact

Charlie is Head of SEO & Content and Director of Diversity at Artefact UK, creating a vision and strategy improving both company growth and culture. Previously, she worked for Wagamama developing the Digital strategy, GDPR strategy, and app performance.

Bobby Gray

Head of Analytics & Data Marketing • Artefact

Bobby has eight plus years’ experience helping global clients in devising their data marketing strategy, utilising the latest innovations in marketing technology, and developing bespoke AI & ML solutions to achieve key business objectives.