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Influencer Marketing: Q&A with Lauren Spearman, Head of Brand Advocacy, MADE.COM

Lauren Spearman has been working in digital advertising and marketing for over 10 years. Starting her career in Manchester working…

Digital Marketing Ecommerce Influencer Marketing

Social Proof Tactics to Build Trust with Generation Z

Tom Ricards, Account Director at Fresh Relevance, discusses some social proof tactics you can use to gain trust with Gen…

Consumer Behaviour Digital Marketing Ecommerce

How Should Businesses Communicate with Customers After COVID-19

Demi Edmunds, Specialist at TextAnywhere, discusses how businesses can communicate effectively with customers post COVID. With the impact of recent…

Brand Management Budgets Digital Marketing

The Future of Social Media in a New Post Lockdown Era

Dominic Carelse, Marketing Manager at Miappi, explains how brands can leverage their own digital presence whilst transitioning into a “new…

Consumer Behaviour Digital Marketing Ecommerce

SEO, PPC & Display Webinar Roundup 9 September 2020

As business leaders, we’re facing a mixed bag. The overall economy has seen two quarters of decline, but is ramping…

Digital Marketing Ecommerce Paid Search

Why the Trust Economy Should Be the Guiding Light in Your Marketing Strategy

Kayla Siegmeier, Senior Manager of Communications Strategy at Cheetah Digital, tells us why we should be focusing on the trust…

Behavioural Targeting Consumer Behaviour Personalisation