Contributors

Pete McGarr

Managing Director • icuc.social

Pete is a digital media and brand expert and Managing Director of Tempero – one of the world’s leading social media management companies. His previous roles were both as a strategist and Business Director at digital creative agencies Good Technology, Agency Republic and Work Club. He has a proven track record in conceiving digital brand...

Jonathan Whiteside

Co-founder • Building Blocks (part of Dept)

Jonathan is Principal Consultant at Building Blocks. He co-founded the agency seven years ago, having worked in digital agencies for the past 14 years. In this time he has helped clients around the world including GE Lighting, Regus, Goodyear, E&Y and Alitalia. Jonathan’s main job is to help organisations become more efficient and effective by...

Danielle Woolley

Head of Customer Success • Adestra Ltd.

Danielle has over 10 years’ experience working in digital marketing both client and agency-side. She has worked with clients across a wide range of industries including (most recently) UBM, Incisive Media, Oxfam, Evans Cycles, Truprint and Long Tall Sally, helping them maximise ROI from their digital marketing programs. As Customer Success Manager at Adestra, Dani...

Joe Friedlein

Director • Browser Media Ltd

Joe Friedlein is the founder and MD of Browser Media, a UK based inbound marketing agency. Having been involved with digital marketing since the “new media” days, Joe has been at the coal face of search marketing for much longer than he would like to admit. A lifetime advocate of doing it properly rather than chasing...

Richard Baxter

CEO • Builtvisible

Richard founded Builtvisible in September 2009 and has watched it grow from a one-man consultancy into an agency sprawling over three floors of a town house in the heart of Shoreditch, London. Having begun his career in search in 2003, Richard has worked in highly competitive verticals, such as travel, finance and ecommerce. His deep...

Ashley Liddell

SEO Content Strategist

Ashley is an aspiring content and brand marketer with a focus on putting ‘search’ at the heart of wider marketing efforts by brands. Working as an SEO Content Strategist, Ashley is responsible for assisting global brands in developing and better leveraging relationships between brands and their audiences.

Ellen Ferguson

Strategist • Team Eleven

Ellen is the problem solving, ever curious, online obsessed social media strategist at Team Eleven, a full-service creative agency, working with brands from FMCG to medical devices to Pharma. Immersed in the content, platform and algorithmic trends of a rapidly-evolving social space, Ellen has created strategies that unlock new audiences, boost brand visibility and ultimately,...

Helen Green

Senior Technical SEO Manager • IDHL

From running in house SEO across leading beauty and fashion brands, The Body Shop, Feelunique & New Look to leading SEO strategy for multiple clients at IDHL, Helen brings her diverse experience of global organisations to the role. She implements successful strategies and importantly helps clients to understand and show the value of SEO.

Laura Riches

Marketing Director

Laura started her career at Harrods as a graduate trainee, where amongst other highlights she sold £80k pianos to Oligarchs and helped organise the annual pet fashion show. It was here a passion for “retail theatre” and storytelling was born.  Laura joined Naked in March 2016 as Marketing Director. Her primary focus is bringing Naked’s...