Tern is a B2B SaaS platform on a mission to help retailers move from linear to circular retail by making trade-in and resale part of their core business – not an afterthought.
Circular retail is becoming the industry’s biggest disruption since ecommerce, driven by changing customer behaviour, environmental pressure and upcoming regulations. But for most retailers, launching and scaling these programmes feels too complex and resource-intensive.
That’s where Tern comes in. Our easy-to-use, white-label, plug-and-play software seamlessly integrates with a retailers existing ecommerce store, third-party services and systems and offers complete flexibility over how they run their programs. The retailer keeps full control and ownership of their second-hand market, customer relationships and data, turning preowned products into new revenue streams, boosting customer loyalty and reducing waste whilst driving profitable, sustainable growth.
People:
Zoe Rowswell
Co-Founder
Zoe Rowswell is a circular retail advisor and an established digital leader in fashion and retail. Her career spans nearly two decades of digital retail leadership, working with iconic high-street and luxury brands such as Topshop, Jimmy Choo and Urban Outfitters. Now, she’s channelling that expertise into helping retailers embrace circularity, increase revenue and drive customer...