Wesley Van der Hoop

Head of Search

Unique Vacations

Hospitality, Leisure

Wesley is a growth marketer with over fourteen years in digital marketing. He has lived and worked across five countries (from Amsterdam and London to Kuala Lumpur, Cape Town, and The Bahamas) helping international companies grow their bottom line through ads, organic visibility, and conversion rate optimization. He also writes The Vector Gazette, a Generative Engine Optimization (GEO) newsletter that helps readers get ahead by improving their brand visibility in AI tools like ChatGPT.

Videos

AI, B2B • 23/09/25

The Money Page Cookbook: A proven recipe for landing pages that sell

By Wesley Van der Hoop, Head of Search at Unique Vacations