Contributors

Jules Randall

Founder • Etultra

Jules Randall is a business professional, mentor, and coach. With over 20 years of experience coaching and mentoring talent she now helps business professionals, owners, and entrepreneurs rapidly increase their income and results. Mentored by Bob Proctor, the world-renowned motivational coach and mindset expert, Jules helps her clients to set and achieve goals that often...

Lucy Thompson

Programmatic & Paid Social Lead • Jaywing

Lucy has seven years of experience in digital performance marketing, specialising in programmatic display advertising, two of which have been leading and managing the programmatic & paid social offering at Jaywing. She has been heavily involved in the performance strategy, execution, and reporting for brands across multiple verticals such as retail, FMCG and financial &...

Stephen King

Senior Business Development Manager • RevLifter

Graduating from Chichester University in 2015, Stephen dived straight into a Gym Director role where he managed the overall sales, marketing, customer service, and business development activities. In 2018, he moved on to SaaS marketing technology company Eagle Eye as Partnerships Executive, and worked his way up through the ranks, becoming a Sales Development Manager...

James Dobson

Senior Sales Manager • Fresh Relevance

James is Senior Sales Manager at Fresh Relevance, the versatile personalisation and decision platform. In his role, James helps leading eCommerce and travel brands select the right personalisation strategies to maximise their customer experience and increase online sales.

Caroline Oswald

Director of Business Development • RevLifter

Caroline has a proven history of driving adoption and results within the marketing technology, augmented, virtual and mixed reality technology, and media production industries. Following successful tenures at SaleCycle and streamGo, she was made Business Development Director of RevLifter, and has since helped countless retailers embrace the world of intelligent deals and offers through personalised...

Jon Quinton

Founder • Overdrive Digital

Having worked in digital marketing for 12 years, in 2016 Jon founded Overdrive Digital, an agency specialising in paid search and paid social campaigns. Overdrive works with companies including Mamas & Papas, Virgin, G4S, and more to help them grow revenue through their social and search channels. Jon regularly contributes to the digital marketing community...

Andriy Starukh

SEO Manager • Iglu

Andriy is SEO Manager at Iglu.com, the UK’s largest cruise travel agent. With over 10 years of technical and data science experience, he knows how to get outcomes from massive datasets and apply it to the SEO strategy of large international websites.

Robbie Freeman

Associate Director of Strategy, Financial Services • Movable Ink

I’ve spent the last decade in customer marketing experience, leading communications strategies across email, mobile, web, and social channels. In my role as Associate Director of Financial Services Strategy at Movable Ink, I help our clients leverage Movable Ink technology to reach their business objectives and create best-in-class customer experiences.

Hayley Strang

Field Marketing Manager, UK & NE • Mapp Digital

Hayley is Mapp’s Field Marketing Manager, covering the UK, Ireland, and Northern Europe. Focused on demand generation, she works very closely with the sales team to ensure that the messaging and strategies are always aligned, and that the funnel is full. Over the last 10 years, Hayley has helped multiple MarTech and AdTech companies to...

Mike Weir

Head of Behavioural Research • Jaywing

With seven-plus years helping clients achieve their digital transformation goals, Mike specialises in utilising behavioural science to optimise digital experiences and interfaces. Working with multinational corporations such as Kerry Foods, Boohoo Group, Ferrero Group, and Autotrader, he is passionate about future technology and currently undertaking a PHD in the application of biometric research for CRO...

Katie Woodhead

Director of Digital Experience Optimisation (DxO) • Daydot

Katie joined Daydot recently from an eCommerce background. She is passionate about making experiences as easy, fun, and relevant as possible for users. Her mission is to make the world (wide web) a better place by eliminating bad digital experiences.

Charlotte Willcocks

Head of Strategy • Impero

Charlotte leads the strategy team at Impero, and works with brands like Havana Club Rum, Dr.Jart+, and Paco Rabanne, helping them to connect with the next generation of consumers and to make a cultural impact.

Tom Rigden

Commercial Director

With 15 years’ experience in integrated marketing spanning brand, performance, digital, and data science, Tom helps organisations better understand how to drive strategic, measurable, and sustainable growth. A meticulous planner, Tom believes that all business challenges, whether related to growth, communication or change management are solvable, providing they are rigorously broken down into their constituent...

Eleanor Pyne

Events & Content Manager • Figaro Digital

With a background in publishing, Eleanor came to Figaro Digital two years ago as the Content & Editorial Executive. Since then, her role has evolved into Events & Content Manager, and responsibilities include building relationships with brands, agencies, and tech companies, curating content, and working with partners and speakers on presentation content.

Emma Little

Global Brand Advocacy Manager • MADE.COM

Emma is a brand marketing expert, and currently leads the brand advocacy strategy and teams across the UK and Mainland Europe for MADE.COM. Prior to MADE.COM, Emma spent several years delivering award winning campaigns and activations at the UK’s number one beauty brand, Benefit Cosmetics, LVMH. Emma started her brand marketing career at fashion retailer...