Polly Waines
Senior Planner • Edit Ltd
Polly joined Edit in 2018, bringing a wealth of marketing experience from her roles at companies including Which?, Code Investing Limited, and Bright Network.
Contributors
Rebecca Todd
SEO Manager • Ryman
Rebecca has been working in SEO since 2014. She took some time out to complete a Master’s degree, but it wasn’t long before she returned to the world of search. After recovering the visibility and improving the performance of a health brand that was hit drastically by the Medic update in 2018, she went onto...
Sheri Allen
CRM Project Manager • Holland & Barrett
Sheri’s passion and enthusiasm for creative marketing has helped her lead the transition of Email and CRM strategies for brands in travel, hotels, building supplies, health, and nutrition. Sheri brings marketing and technical teams together to bridge technology stacks to support clean data and the best customer experiences. Sheri was awarded Email Marketer of the...
Rebekah Waller
Senior Paid Search Executive • Edit Ltd
With four years’ experience in the industry working for companies such as Visualsoft and iProspect, Rebekah joined Edit in 2019 as a Paid Search Executive.
Simon Calvert
Managing Director • Gift Universe
Operating at board level, Simon’s extensive knowledge, experience, customer-focussed commerciality, and understanding of the digital world combined with drive, a collaborative, non-hierarchical approach, and gravitas have enabled him to lead, build, and motivate teams to consistently deliver results. He has expertise in merchandising, eCommerce, marketing, buying, product development, sourcing, design, marketing, PR, retail operations, visual merch,...
Imogen Collins
Head of PPC • Genie Goals
Imogen has dedicated the past nine years of her life to delivering outstanding digital marketing. She has experience working both client and agency side in some of the most recognisable brands in the industry. Imogen has been an integral part of the team that has seen Genie Goals grow from one client to being named...
Victoria Cozens
Co-Founder • Perky Blenders
After eight years of working in IT for an international law firm and starting a family, Victoria Cozens co-founded East London’s Specialty Coffee Roasters, Perky Blenders. She’s played a crucial part in building a brand that’s responsible, friendly, and accessible to all.
Louisa Nicholls
Head of Digital and Social Marketing • John Lewis
Louisa is an engaging, creative, strategic senior leader with more than 10 years’ experience in eCommerce, digital marketing, trading, and strategy. She is a regular keynote speaker, panelist, chair and advisory board member at major retailing events and conferences in the UK and Europe. Louisa has a track record in shaping and delivering strategic change...
James Mayhew
Commercial Director • Codehouse
James has spent his career working with industry-leading software vendors, systems integrators, and agencies, where his passion for aligning technology, marketing, and sales, has delivered transformative results. With the team at Codehouse, he works with customers to design and develop amazing digital experiences that deliver measurable marketing and business results.
James Clifton
Group Chief Executive • The Mission Group
Starting his career Client-side, James has worked for various UK and international agencies, including Omnicom and WPP. Following this, he created balloon dog in 2008, having led an MBO of Fox Murphy. Balloon dog was later acquired by MISSION and James was appointed to the Board in October 2012. James went on to chair MISSION’s...
Karthik Kripapuri
CEO • Selligent Marketing Cloud
Kripapuri was with Selligent for two years as Chief Customer Officer before becoming CEO in February 2020. During this time, he has built strong, personal relationships with the senior leadership and with Selligent’s clients. Prior to joining Selligent, Kripapuri spent 15 years at Dimension Data, a global systems integrator and managed services provider for hybrid...
Paul Crick
Strategy Consultant • Acoustic
Paul has 20 years’ experience in helping clients develop capabilities to become more efficient and effective in meeting customer needs and growing their business. He is a data-driven marketing subject matter expert, with a wealth of experience in showing clients how to cut through the noise to leverage their available online and offline data resources to...
Jasmine Ferreira
Head of Markets Marketing • J.P. Morgan
Jasmine Ferreira is Global Head of Markets Marketing at J.P. Morgan’s Corporate & Investment Bank. In this role, she delivers the firm’s strategic campaigns across Markets, Prime Finance, and Research to our clients around the world, and drives opportunities to expand the firm’s promotion of its platforms and products. Jasmine joined J.P. Morgan in 2015...
Patricia Tothova
Digital PR Strategist
Patricia is a specialist in digital PR with experience across digital and traditional marketing. Her approach to PR focuses on finding the relatable in otherwise difficult or boring topics which can resonate with a mass market. Delivering in both the B2B and B2C sectors, she builds creative and strategic PR campaigns which get brands at...
Scott Jones
Founder and Managing Director • Illustrate Digital
Scott is the Founder and Managing Director of Illustrate Digital, one of Europe’s leading WordPress development agencies. They work with enterprise and financial services clients to strategise, design, build, and maintain websites and software. They have worked with clients such as Hodge Bank, Countingup Bank, Secure Trading, Penguin Random House, and more. Scott is also a board member of...