Contributors

James Leech

Head of Digital Product • Sainsbury’s

Before joining Sainsbury’s in 2019, James worked his way up through the various management positions at Argos. He then made the move into Head Office to lead the development of customer service within stores, during which time he became involved in creating the current strategic road map for Argos, specifically around multi-channel customer service. James...

Nick Wilsdon

SEO Lead - Global Channel Optimisation • Vodafone

Nick started his online career in 1998, giving his first SEO seminar two years later in Brighton. After moving to Moscow, he became an expert on Russian search, working with gaming clients across CIS markets. During this time he was involved in the Russian digital start-up community; working with Yandex, the Federal Assembly of the...

Nick Dutch

Head of Digital • Domino’s

Nick is experienced at pushing transformational digital thinking into organisations and has a keen interest in answering big questions with the use of data, change theory, emergent technology and solid evaluation which has made him a respected thought leader and multi award winner. Currently at Domino’s Pizza Group as the Head of Digital, Nick is responsible...

Phil Mitchelson

Marketing Director • Bigballs Media & Copa90

Phil is the Marketing Director at Bigballs Media; a Cannes Lion and Bafta award winning content and sports media business in London. Bigballs own and operate a football fan network with over 12 million followers across Copa90 & KickTV. A former media brand marketer turned storyteller. Phil has over 10 years experience in both News and...

Simon Baker

Head of Branded Content • ITN Productions

Simon joined ITN Productions in 2010 to launch its branded content offering and has gone on to win over 35 awards including Gold Cannes Lions and D&AD pencils. His mix of creative, tech, production and media skills, plus a focus on spotting future trends, has led to be a pioneer of creative video campaigns in...

Teresa Parker

Media Relations & Communications Manager • Women’s Aid

Teresa has worked at Women’s Aid for 14 years and during that time has developed a number of high profile public awareness campaigns for the charity. The campaign Look at Me, which Teresa developed with WCRS on no budget, has won a host of awards and raised an incredible awareness for both Women’s Aid and...

Dave Slocombe

Head of Product - Apps and International Discovery • thetrainline.com

Dave is focussed on executing thetrainline.com’s company mission, to provide smarter journeys to their customers, from planning to booking to travel, they care deeply about solving real problems in the real world. Since joining thetrainline.com Dave and his team have produced some exciting stats: Ranked #1 in train apps, Ranked #2 in travel apps (behind...

Denise Law

Community Editor • The Economist

Denise Law oversees social media innovation at The Economist. She currently leads a team focused on adapting and distributing its journalism across social media, chat apps and emerging platforms. Denise previously spent five years as a journalist at the Financial Times in London and Hong Kong. A native of Toronto, Denise has lived and worked...

David Levin

Co-founder & Creative Director • That Lot

David Levin is one of the UK’s leading social content creators. His love affair with social media happened after setting up a spoof Twitter account for a pub in Hackney, @the_dolphin_pub, which gathered a cult following and ranked among the top tweeters for events such as London 2012, The BRITs, Eurovision, and was named in...

Mickael Paris

Head of Digital Marketing • Standard Life Assurance

Mickael Paris is Head of Digital Marketing at long term savings and investment specialists Standard Life. He has built up a bank of experience through both start-ups and larger corporates. As a data driven marketeer, he started his career with Maxymiser, one of the leading providers of multivariate testing and behavioural targeting. He went on...

James Erskine

Managing Director • The Big Shot

James Erskine has worked in the arena of ‘content’, ‘advertorials’ and ‘advertiser funded programming’ since he joined OMD UK as media planner/buyer in 2000. Since then he has worked with a number of brands and organisations including Vodafone, The British Army, Penguin Random House, the ATP, Dubai Tourism and Harper Collins to engage their target...