Contributors

Mickael Lucarelli

Technical Team Lead • IBM Marketing Cloud

With over 10 years’ working in web technology Mickael is able to mix IT with marketing expertise. Having worked for partner providers in technologies such as analytics, MVT and segmentation and content marketing platforms, Mickael joined Silverpop to advise customers on some of the company’s more advanced features. Today Mickael leads a team and works...

Tom Grinsted

Head of Product : Web & Apps • Guardian News & Media

Tom leads the teams producting the Guardian’s core products including the award-winning theguardian.com and apps for iOS, Android, and Windows 10. Recently he has also led multiple innovation projects including Apple News and wearables apps. With over a decade of experience in creative technical development specialising in mobile, he has worked clients including IWM, London...

Matthew McClelland

Channel Relationship Manager

Matt is a multi-industry marketing strategist with a proven track record of maximising client success and returns from marketing automation. He focuses on helping clients acquire, engage, retain and grow customer relationships, primarily through CRM and Email. Matt has worked with two of the top three Telco’s in the UK, multinational investment companies and names...

Phil Arnold

MD

Phil is the UK MD of censhare, the omni-channel marketing platform in use by corporate marketing departments and leading publishers. With a background in consultancy he has worked with a wide variety of business, including, Dyson, SwissRe, Hearst, Bauer, Argus Media, Standard Life and Parragon Books helping them leverage the complex relationships between assets, people...

John Fleming

Marketing Director EMEA

John Fleming runs the EMEA and APAC marketing organisation for Webtrends and is a seasoned multi-faceted marketing director. He is responsible for devising marketing strategies for the region, delivering marketing campaigns to generate revenue as well helping to develop the Webtrends vision. John is a technologist as well as a marketer, with a keen interest...

Tony Fogget

CEO

Tony is CEO of Code Computerlove, a lean studio based in the UK (Manchester), which he co-founded in 1999. A global digital strategist, Tony specialises in embedding better digital capability in large national and global organisations and digital evolution for business change. During his 20-year career he has spearheaded award winning global digital marketing solutions...

David Gerrard

Head of SEO

David is Head of SEO at Visualsoft, one of the UK’s leading full-service ecommerce agencies. With award-winning expertise in digital marketing, he has developed forward-thinking organic strategies for B2B and B2C brands in a wide range of industries including travel and leisure, fashion, utilities, automotive and retail.

Darren Bull

Managing Director • Red Hot Penny

Darren is a Senior Executive and Entrepreneur with achievements in starting and growing businesses. He has exceptional knowledge and experience in digital marketing, the e-commerce industry and multi-channel retail.   As well as consulting with online retailers, Darren has led highly technical and increasingly complex projects for B2C and B2B brands looking to enrich and...

Fraser Wood

Digital Content Manager • LloydsPharmacy Online Doctor

Fraser is an experienced content marketer specialising in ecommerce and digital health. He has worked with large brands and start-ups alike to drive revenue and engagement, whilst experimenting with new technologies and communication channels. He is passionate about future technology and is building a robot butler.

David Schulhof

Digital Marketing Director • Red Hot Penny

David is responsible for our fast-growing digital marketing team which has participated strongly in the overall progression of Red Hot Penny. Leading a team that has grown considerably since he joined, David encourages reaching the all-important goal of helping our clients increase brand awareness and profitability online. Combining his team’s digital marketing experience spanning decades, David prepares...

Sarah Gaffney

Senior Marketing Manager • UBM

Sarah is a Senior Marketing Manager at UBM working on acquisition strategies for industry-leading trade events including the Sleep Hotel Design event, KBB Birmingham (Kitchens, Bedrooms & Bathrooms) and k&b design London.  She has over seven years’ experience in marketing, specialising in the events and publishing sectors.

Ed Harries

Head of London

Ed is Head of London at Visualsoft. Managing Visualsoft’s London team, focused on delivering award-winning digital marketing strategies for enterprise level clients. His future-led approach enables brands to develop marketing strategies that will continue to deliver even in the ever changing and turbulent online environment most brands find themselves a part of. Ed has worked...

John Bernard

Director, Global Marketing • Mozilla

John Bernard is the Global Marketing Director at Mozilla leading the strategy and Go-to-Market activity for Firefox OS. Firefox OS launched in 2013 as a competitor to Android and iOS as a mobile phone operating system. In his current role, John is responsible for launching Firefox OS with Operators and mobile phone manufacturers globally, which...