Contributors

Marco Felicio

Head of Strategy • Threepipe Reply

Marco Felicio is the Head of Digital at Threepipe. He is responsible for leading our day to day strategy for clients thanks to his background in planning and keeping his finger firmly on the pulse of new opportunities across all media partners.

Gareth Lloyd-Jones

Digital Marketing Director • Ticketmaster

Gareth Lloyd-Jones is an accomplished multi-disciplinary marketer with 15 years of management experience. Motivated by devising and implementing creative marketing strategies that respond to consumer needs and drive up sales, Gareth enjoys distilling marketing concepts to present to varied audiences.

Franky Athill

Head of Marketing • Patch

Franky Athill is Head of Marketing at Patch having joined as their 4th employee in early 2017. Patch are building a new type of gardening brand for a new generation of houseplant parents and urban gardeners. He was previously CMO at Route1, a mobile first recruitment marketplace, and built Mario Testino’s online community to 2.8 million subscribers....

Daniel Lennox

Head of Digital Marketing • AXA Health

Daniel Lennox has nearly 20 years’ experience in client-side roles working across the sales marketing mix. Starting his career just after the dot com bubble burst at onlinegolf.co.uk, he went on to manage digital marketing and innovation at Pinewood Studios, CRM for Northern and Shell, and digital marketing for Andrew Lloyd Webber. He launched Beefeater’s...

Daniel Reed

VP, Merchandising • Expedia Group

Daniel Reed is currently a Vice President for Brand Expedia Group specialising in driving efficient and effective demand and engagement from potential and current customers. With over 15 years of experience leading technology and retail and marketing teams at Expedia and Microsoft he brings strong expertise in data-driven, long-term strategic planning to Expedia Group. As...

Cressida O’Shea

Brand & Communications Consultant • Blue Cross

Cressida O’Shea is a marketing and communications strategist, with a background in psychology and twenty years experience in advertising agencies, leading the strategy for famous commercial, government and charity sector brands. Here she created big ideas that transcend channels, transform brands, change behaviour and become a ‘north star’​ to guide an organisation. Cressida is fascinated...

Ashley Fletcher

VP of Marketing • Adthena

Ashley Fletcher has been honing his career in search for over ten years. He started out agency-side, before moving to BeatThatQuote.com (bought by Google in 2011). Now Adthena’s VP Marketing, Ashley is responsible for marketing Adthena to a rapidly growing global audience. With an MSc in Global Marketing from the London School of Business and...

Ross Britton

Senior Digital Account and Project Manager • equimedia

Ross Britton leads equimedia’s website UX, design, build and CRO team and has managed a wide variety of projects, including complex full-service website build projects as well as UX analysis and optimisation projects. Ross has managed projects for a diverse range of clients and in extensive markets including the UK, North America, South America, Europe...

Stephen Elldred

Co-founder and MD • Effortless Skin

As co-founder and MD of Effortless Skin, the UK’s leading online retailer of cosmeceutical skincare, Stephen has over 15 years of ecommerce experience with a passion for digital trends and team success. The recent acquisition of Effortless Skin by Scandinavia’s larget online skincare retailer, Skincity, now positions the business ready to dominate the UK cosmeceutical...