Contributors

Ian Randolph

Product Owner, Data Science and Personalisation • thetrainline.com

Ian is responsible for trainline’s data science and personalisation initiatives, driving innovations aimed at transforming the customer experience. As the Head of Product for the web for 15 months, he oversaw the ballooning of a team from 15 to 50 with no drop in velocity or team morale while experimenting with new management practices. Ian...

Samir El-Alami

Founder & CEO • SocialWe

Samir has been working with startups for 8 years to date. Having managed all aspects of marketing, branding, & product, he has held senior leadership positions at several successful international startups. His eclectic experience has covered FinTech (CMO, Kreditech), Dating (Marketing Director, Lovestruck), Social (Performance Marketing, Badoo), & he has worked as a consultant with...

Aneta Rutkowska

Channels Programme Manager - Retail • Vodafone

Aneta’s professional career started as a Marketing Manager in a large Chemical company in Poland. Since then she has worked in international trade and engineering industries, to find herself in technology which currently remains her domain. She started at Capita in 2009 as a Database Administrator, after which she moved to Project Management and not...

Alice Stride

Media Relations Officer • Women’s Aid

Alice Stride is Media Relations Officer for Women’s Aid, and is a contributing editor of I Call Myself a Feminist, published by Virago Books. Alice is based in London and has worked for Women’s Aid since 2015. Alice previously worked at international aid charity CAFOD.

Savannah Sachs

UK Managing Director • BirchBox

As Managing Director of Birchbox UK, Savannah is responsible for overall business strategy, long-term vision, and ongoing operations. She leads a local team across all business functions, including Brand Partnerships, ecommerce, Content, Marketing, and Operations. In the last 12 months, Birchbox UK has celebrated 125% year on year growth, making it the fastest growing market...

Cat Botibol

Owner and Creative Chief • pd3

Cat is Creative Chief and Owner of Pd3, a creative agency that uses content and experiential marketing to help brands grow culturally and commercially. Over the last 12 years she has created award winning digital content for brands such as O2, Sony Playstation, Ray-Ban, Nike, Victorinox, Dr Martens, Deezer, Save the Children and Safestore. She is...

Thiago Monteiro

Head of Mobile • Treatwell

Working in Digital Marketing for more than six years, Thiago has a vast experience in multi disciplines of paid media ranging from Display to Social Paid advertising. For the past two years, Thiago has led the Mobile Marketing team at Treatwell, which solely focuses on growing the customer base of the Treatwell app, which has...

Pam Reichhartinger-Lawlor

Client Services Director

Pam has over 8 years’ digital marketing experience working with a wide variety of brands including Boots, British Airways and the BBC. Originally an expert in SEO, Pam has become a true pioneer of cross digital strategy.

Chris Chalmers

Senior Director - Digital Marketing, Content, Social and CRM • ASDA

Chris started his career in automotive marketing before moving into grocery retailing, joining Tesco in 2007. This move provided him with a foundation in retail eCommerce at scale. Since then he has built a specialism in digital marketing and CRM, leading key digital change programmes for Jet2.com, the low cost airline,  and most recently leading...

Steve Watling

Head of SEO and Social Media • Vitality UK

Steve is Head of SEO and Social Media at Vitality UK, with several years of digital experience across retail, recruitment and financial services his broad skills span SEO, content management, email marketing, web analytics and beyond.

Chi Igboaka

Global Head of Performance Marketing • Travelex

Chi Igboaka is Head of Performance Marketing at Travelex where she works to drive digital marketing strategy across the extensive global footprint, break down data silos to optimise the online customer experience and drive growth through efficient use of existing and new marketing channels. Chi started her career in customer strategy, and since her move...

Andres Sosa

EVP, Sales, Marketing & Creative • THEOUTNET.COM – YOOX NET-A-PORTER GROUP

Andres is responsible for the global sales, marketing creative and e-commerce teams, optimizing brand awareness for THE OUTNET while driving customer acquisition and retention, public relations and channel innovation. He also provides guidance on site content, campaigns and cross-channel initiatives, ensuring THE OUTNET’s editorialized approach is maximized across all touch point, and has been instrumental...

Kay Edwin

Account Director • Freestyle

Kay has been with Freestyle for 4 years successfully evolving digital strategies for our key clients, including RS Components, Bostik, Alstom and Amtico. Prior to joining Freestyle, Kay managed senior relationships with Microsoft, Samsung, Vodafone and Jaguar Land Rover in building their online presence. She is commercially astute with comprehensive communications and marketing experience, and has market- leading experience...

Winnie Palmer

Director Digital Marketing and Media, EMEA • Hewlett Packard Enterprise

Winnie is an accomplished B2C and B2B digital marketer with a track record of driving performance through strategic marketing management – a long history in the IT&T and ICT industry. Outside of driving growth at Hewlett Packard Enterprise (HPE), the global market leader in IT, technology, enterprise products and solutions, Winnie is Advisory Board Member...