Contributors

Darren Bull

Managing Director • Red Hot Penny

Darren is a Senior Executive and Entrepreneur with achievements in starting and growing businesses. He has exceptional knowledge and experience in digital marketing, the e-commerce industry and multi-channel retail.   As well as consulting with online retailers, Darren has led highly technical and increasingly complex projects for B2C and B2B brands looking to enrich and...

Fraser Wood

Digital Content Manager • LloydsPharmacy Online Doctor

Fraser is an experienced content marketer specialising in ecommerce and digital health. He has worked with large brands and start-ups alike to drive revenue and engagement, whilst experimenting with new technologies and communication channels. He is passionate about future technology and is building a robot butler.

David Schulhof

Digital Marketing Director • Red Hot Penny

David is responsible for our fast-growing digital marketing team which has participated strongly in the overall progression of Red Hot Penny. Leading a team that has grown considerably since he joined, David encourages reaching the all-important goal of helping our clients increase brand awareness and profitability online. Combining his team’s digital marketing experience spanning decades, David prepares...

Sarah Gaffney

Senior Marketing Manager • UBM

Sarah is a Senior Marketing Manager at UBM working on acquisition strategies for industry-leading trade events including the Sleep Hotel Design event, KBB Birmingham (Kitchens, Bedrooms & Bathrooms) and k&b design London.  She has over seven years’ experience in marketing, specialising in the events and publishing sectors.

Ed Harries

Head of London

Ed is Head of London at Visualsoft. Managing Visualsoft’s London team, focused on delivering award-winning digital marketing strategies for enterprise level clients. His future-led approach enables brands to develop marketing strategies that will continue to deliver even in the ever changing and turbulent online environment most brands find themselves a part of. Ed has worked...

John Bernard

Director, Global Marketing • Mozilla

John Bernard is the Global Marketing Director at Mozilla leading the strategy and Go-to-Market activity for Firefox OS. Firefox OS launched in 2013 as a competitor to Android and iOS as a mobile phone operating system. In his current role, John is responsible for launching Firefox OS with Operators and mobile phone manufacturers globally, which...

Iain Lovatt

Chairman

Iain has over 30 years of experience at the forefront of database marketing, insight and Big Data analytics. Having founded marketing solutions provider Blue Sheep in 1986, Iain has spent time consulting for hundreds of Marketing Directors across all sectors. As well as his day-to-day duties Iain has also held roles as IDM Executive Chairman,...

Luke Moore

EMEA Sales Director • Crimson Hexagon

Luke has over 10 years’ experience in new business development and account management. He joined Crimson Hexagon in 2012 to help take their patented social media analytics product to market in EMEA.

Sean McKee

Head of Ecommerce and Customer Services • Schuh

Sean McKee is an experienced retailer who joined Schuh in 1996 and progressed through a range of retail roles including store, regional and divisional management. A long-time advocate of integrating the bricks and clicks in the pursuit of an optimum, single customer experience, he took up his current role in 2010 and restructured the Ecommerce department...

Eddy Swindell

CRO & Co-founder • Fresh Relevance

Eddy Swindell is CRO and Co-founder of Fresh Relevance. He is responsible for the commercial strategy and performance of the company. As well as a solid background in building and growing teams in SAS Martech companies, Eddy is passionate about achieving great results for his clients. Eddy has previously held senior positions in Responsys (now...

Jonathan O'Brien

Social Media & Blog Manager • Waterstones

When working on the shopfloor of Waterstones on Oxford Street, Jonathan O’Brien created @WstonesOxfordSt which quickly grew into one of the most popular corporate Twitter accounts in the country. He is now the Waterstones Social Media and Blog Manager. He has worked as a freelance Twitter writer for ITV and Channel 4 and spent a...

Justis Saayman

Strategic Marketing Consultant • IBM Watson Marketing

As a Managing Consultant at IBM Watson Marketing, Justis assists clients with the planning and execution of advanced marketing strategies or the management of integration projects to maximise marketing output. Essentially, he assimilates the marketing strategies of his clients to advise on strategically sound campaigns and hypothesis driven testing programs to achieve statistically significant results....

Ben O'Neil

PPC Account Manager

Ben joined 7thingsmedia in late 2011 as PPC Account Manager and oversees a team within both London and New York who manage the search efforts for clients such as Amanda Wakeley, French Connection, Tessuti, and more. Last year Ben’s team received the Best use of PPC title at the European Search Awards in Barcelona and...