Contributors

Matt Rhodes

Head of Digital Strategy • ENGINE

Matt is the Head of Digital Strategy at ENGINE Creative and Experience Design. He leads a team of over 20 digital creative planners, data, comms, social media and influencer specialists. He also leads ENGINE’s Performance Marketing offer working closely with EMX, ENGINE’s global digital advertising marketplace. While at ENGINE he has focused on leading strategically on projects to...

Martin Wallace

UK Head of Marketing • LiveRamp

Martin Wallace has 15 years of marketing experience in the tech sector, having worked for a number of small businesses and high growth start-ups. Having finally accepted that he may not make it as a rock star, Martin now leads the UK Marketing team at LiveRamp – the market leader in identity resolution and data...

Matt Holmes

Head of Digital Marketing • Thomas Cook Group Airline

Matt Holmes is Head of Digital Marketing for Thomas Cook Group Airline. Formerly Head of Paid Search at Emirates, he specialises in guiding international, multi-lingual brands through times of digital transformation. Matt is passionate about pushing what’s possible in digital marketing through making the best use of tech, data, people, and processes.

Michael Smith

European Marketing Leader, Digital Strategy and IBM iX • IBM iX

European Marketing Leader of Digital Strategy at IBM iX, Michael Smith, is a digital veteran with unparalleled knowledge and experience across both the public and private sectors. With a career that pre-dates digital as a mainstream, Michael has been fortunate enough to have worked in some of the most progressive and forward thinking companies and...

Mikael Boecasse

Head of Technical Operations • Tomorrow TTH

Mikael Boecasse is responsible for the setup and maintenance of critical campaigns, whilst operating between Adserver, DSP, DMP, and creatives technology. He also has gained a deep understanding of how agencies, publishers and brands can maximise the opportunities of programmatic data and digital within their businesses. Whether this is for display, search or social.

Marco Felicio

Head of Strategy • Threepipe Reply

Marco Felicio is the Head of Digital at Threepipe. He is responsible for leading our day to day strategy for clients thanks to his background in planning and keeping his finger firmly on the pulse of new opportunities across all media partners.

Mélanie Stevenson

CRM & Ecommerce Manager • Merci Maman

Mélanie Stevenson joined Merci Maman in 2009, as its first employee alongside founder and mumpreneur Béatrice de Montille. With nine years of experience in Ecommerce across customer service, digital marketing and CRM, she has hands-on experience in what it’s like to grow a small business into an International brand and be part of a team...

Matt Kwiecinski

Managing Director

Matt Kwiecinski is Managing Director at Journey Further, leading the agency in its mission of delivering clarity at speed for the UK’s leading brands. He previously spent 18 years in the Omnicom Group, where as MD of Agency Republic and Critical Mass he helped many of the UK’s biggest businesses leverage digital innovation.

Miguel Cedeno

Senior Digital Marketing Executive

Miguel is a Senior Digital Marketing Executive at Coast Digital. With over 5 years of experience in digital marketing, Miguel’s expertise lie in campaign creation and data analysis, driving highly successful results for his clients. After completing a degree in Economics in his native Mexico, Miguel moved to the UK to complete an MSc at...

Maria Flores Portillo

General Manager UK • Persado

Maria Flores Portillo is currently Persado’s General Manager in the UK, coming from a wealth of experience in the digital industry, where she’s spent most of her career. Prior to joining Persado, Maria was Strategic Partnerships Manager at Google and built a Programmatic Advertising business for Ooyala – leaving the business as VP of Business Development,...

Malcolm Slade

Director of Search • Epiphany

Historically a Mechanical Engineer, Malcolm lent his technical hand the world of digital marketing in 2005, joining Leeds based search agency Epiphany, where he is now Head of Technical SEO, working with some of the countries leading B2C and B2B brands. A self-confessed geek, Malcolm has a very strong technical background having studied AI, HCI,...

Matthew Tilbury

Director & Digital Experience Strategist • Codehouse

A marketing technologist and digital experience advisor, Matt Tilbury has helped develop digital strategies to produce award-winning work with clients such as wagamama, The AA, andNationwide Building Society. Previously MD of Sitecore UK, he is now a Partner, Director and Digital Experience Consultant for Codehouse, a Sitecore Platinum Partner with offices in Sydney, London and Colombo....

Martin Tavener

CTO Watson Customer Engagement UK&I • IBM Watson Marketing

Martin joined IBM in March 2000 having previously worked in both technical and management roles in the travel and transport industry. Since joining IBM, Martin has spent most of his time working as software architect with many of IBM’s UK Retail clients advising them on both technical and business strategy. As the UKI CTO for...

Matt Bartlett

Head of Design and UX • Ridgeway

Matt Joined Ridgeway in 2010 has over 10 years of professional experience. During his time at Ridgeway he has designed and directed the creative approach for numerous award-winning products for many leading brands. Matt is responsible for leading Ridgeway’s User Experience Team, facilitating collaboration between the Design, UX, and UI Developer skill sets to ensure...