IBM Watson Marketing


Martin Tavener

CTO Watson Customer Engagement UK&I

Martin joined IBM in March 2000 having previously worked in both technical and management roles in the travel and transport industry. Since joining IBM, Martin has spent most of his time working as software architect with many of IBM’s UK Retail clients advising them on both technical and business strategy. As the UKI CTO for...

Sebastian Thostrup

Software Sales Leader

Justis Saayman

Strategic Marketing Consultant

As a Managing Consultant at IBM Watson Marketing, Justis assists clients with the planning and execution of advanced marketing strategies or the management of integration projects to maximise marketing output. Essentially, he assimilates the marketing strategies of his clients to advise on strategically sound campaigns and hypothesis driven testing programs to achieve statistically significant results....