Article
Content Marketing, Customer Experience • June 26, 2019
...looking for different information about your brand and your products. Do you have the right content that will answer their queries? Here’s a guide to the content you should be...
Article
Social Media • March 27, 2018
“You’ll see less public content like posts from businesses, brands, and media. And the public content you see more will be held to the same standard—it should encourage meaningful interactions...
Article
Affiliate Marketing, Behavioural Targeting • May 25, 2015
...an engagement channel Café Pod: Intelligent Email Marketing Drives a Fourfold Increase in Revenue in Six Months Sadie Arnold, Email Marketing Manager at Genie Goals and Danielle Woolley, Customer Success...
Article
Digital Marketing • January 17, 2020
Kobalt Music Group is an independent rights management and publishing company. Marketing Director Gareth Mellor discusses the importance of interdepartmental collaboration in building a successful marketing strategy. As marketing and...
Article
CRM, Digital Marketing • November 19, 2021
John Cheney, CEO of cloud-based CRM vendor Workbooks, explains why it’s so important to stop working in siloes when it comes to sales and marketing teams. Alignment between sales and...
Company
Holistic Email Marketing is a results-oriented email marketing consultancy. Through our many years of experience in the industry we have concluded that to get the best out of email marketing,...
Event
06 Dec, 2018
...of insight, opportunities, and networking. At this cross-industry event, we will cover the full spectrum of digital marketing; exploring the evolving relationship between brands and consumers, as well as key...
Article
Attribution Modelling, Budgets • March 4, 2021
...the right audience, minimises waste, and encourages audience longevity. For more tips on how to employ a zero-waste mentality, visit: https://www.jaywing.com/views/opinion/how-to-make-an-impact-with-zero-waste-marketing/ Sources: 1. https://www.campaignlive.co.uk/article/its-time-advertisers-grip-digital-waste/1684815 2. https://www.emarketer.com/content/marketers-waste-about-one-fourth-of-their-budgets 3. https://www.campaignlive.co.uk/article/airbnb-slashes-spend-permanent-shift-performance-marketing-brand/1708621?bulletin=campaign_breakfast_briefing&utm_medium=EMAIL&utm_campaign=eNews%20Bulletin&utm_source=20210302&utm_content=Campaign%20Breakfast%20Briefing%20(132)::&email_hash= 4. https://www.marketingweek.com/brands-are-returning-to-brand-building-says-google/...
Event
12 Mar, 2020
...discussion will be omni-channel marketing, social selling strategy, social media, content, account based marketing, and more. After a series of short presentations, each of our speakers will host a topical...
Event
26 Jan, 2023
...know what digital projects you’re working on. Complimentary brand tickets are available to senior level marketing decision-makers. Are you from an Agency or Marketing Solution Provider? For information email sponsorship@figarodigital.co.uk...