Article
AI, Behavioural Targeting • January 5, 2022
...Corrales, CEO & C0-founder of Leaf, explains how to prepare and transition your marketing in 2022. Why Schema Needs to Be Part of Your Digital Marketing Strategy Beth Barnham, Technical...
Article
AI, Digital Marketing • November 14, 2017
...removes the danger of guesswork. The Influential Role Of AI In Digital Marketing The challenging demands of modern-day marketing have exceeded the limitations of traditional marketing technologies that are required...
Press Release
Global B2C marketing automation company Selligent Marketing Cloud today announced Custom Channels, a new functionality that expands the powerful capabilities of its existing Wave Component. The typical Wave functionality allows...
Article
AI, Consumer Behaviour • October 23, 2018
...their reach, acquire and retain customers, and increase their marketing ROI. In our age of consumer-centric marketing trends, capitalising on mobile is key. It represents ease for the customer. Here...
Article
AI, Digital Marketing • August 21, 2026
...Marketing & Reputation, Executive Director at Dragon Rouge has set out some aims. AI has led to hyper-targitisation, with LLMs brands now having hyperpersonalisation with more targeted marketing towards individual...
Article
Behavioural Targeting, Consumer Behaviour • March 11, 2021
...way you engage with your audience. We believe that there is one approach, older than marketing itself, that can help you achieve this. Gamification in marketing has proven to be...
Press Release
...Subscribe Forms in 2018, UK email consultancy Holistic Email Marketing, in partnership with marketing-technology provider Pure360, found many brands pay scant attention to the all-important email subscription process. “They look...
Article
AI, Analytics • October 27, 2020
...what looks like a COVID future into 2021. How to Create a Winning Video Marketing Strategy (Jon Mowat, Managing Director, Hurricane) Video is the most effective way to meet marketing...
Event
24 Sep, 2020
...range of subjects relevant to the retail and eCommerce sector, including influencer marketing, generating targeted traffic, converting traffic into purchasers, remarketing to returning customers, shopping basket abandonment, data security, customer...
Event
26 Sep, 2024
The B2B, Financial and Professional Services Digital Marketing Spotlight will focus on everything from content to conversion. Join our team of industry experts to ensure you’re offering the best possible...
