Case Study
Awaze
...“The abandonment emails are doing really well and we’re very pleased with the results. The conversion rates are much higher than our mass campaigns.” Countdown timers Awaze uses countdown timers...
743 search results for "Real-Time Bidding"
Article
Machine Learning: The Shortcut To Success
...patterns which are imperceptible to a human brain, and use these insights to target similar audiences in real-time. Giving a machine the power over that core decision-making process removes the...
Article
Digital Marketing, Social Media • June 18, 2014
Q&A: Simon Miles, Digital Director at Coca-Cola Enterprises
...that don’t stand for anything, consumers are going to ask why they should look at your video, or whatever it may be. Real-time marketing is one way to make that...
Article
CMS, Ecommerce • January 29, 2020
How to Write Search Friendly Title Tags
...results, competition for attention is fierce, and first impressions really do count. Title tags that reflect searcher query intent perform well in the results, and any time spent crafting title...
Article
Publishing, Retail • March 17, 2014
Long Tale Marketing
...character the Book Whisperer. The result is one of the most engaging corporate accounts out there. Sage, surreal, prone to delirious flights of fancy and very funny, the account has...
Article
CRM, Email Marketing • October 20, 2015
Email & CRM Seminar Round-up: 1 October 2015
...example, rather than just looking at the average time spent on your site, look at things such as the range of time they’re spending there and whether or not they’re...
Job
Private: Technical Architect
...too (Farringdon) so you’ll probably need to pop down there from time to time. A big list of technical skills! Here are a list of things that our perfect candidate...
Job
Private: DevOps Engineer
...there from time to time. Key skills Here are a list of things that our perfect candidate would have (ideally!): Experience of setting up and monitoring scalable solutions 2+...
Video
Diversifying your channel mix: A real-life example of re-inventing the playbook to drive growth
Video
Embracing AI in marketing: Seeing the big picture, gaining greater control and driving real results