Article
B2B, Brand Management • April 16, 2020
...you are solving real-world problems, and reducing the friction that customers – both internal and external – face on their online journeys to achieve their goals. A digital product doesn’t...
Article
Digital Marketing, Social Media • March 22, 2017
...prime time for seizing on work-time boredom and procrastination. Beyond the peak times recommended in these studies, consider your particular target audience. If you’re aiming at young professionals, lunchtime and...
Article
AI, CRM • March 29, 2019
...exact demands of the C-Suite in real-time in just a matter of clicks – whether a push on win-back, an increase in average transaction value, or otherwise. In turn, this...
Article
• November 13, 2019
...if it’s a hassle. And by hassle, we mean takes longer than approximately five seconds. All too often, brands invest time and money into building a referral programme in-house, realise...
Article
Behavioural Targeting, Consumer Behaviour • May 12, 2016
...– and we need to stop talking about them as a separate entity, but rather as people. At least for now, it’s time to drop the word from our lexicon....
Press Release
...longer need to spend time manually uploading referral data. Now, data automatically syncs in real-time between Mention Me and Ometria. That means brands can focus on their customers and send...
Article
Automation, CRM • April 22, 2021
...of today’s businesses waste untold amounts of time and money on weak decision-making and poor processes. Studies show that companies around the world waste a collective $1 million (£725,300) every...
Article
Digital Marketing, Games • August 30, 2016
‘Aggressive banning’ will continue to occur in an effort to stop data scraping, though. Pokémon GO creator Niantic has announced that lifetime bans it recently issued to certain users are...
Article
Apps, Content Management • May 4, 2021
...the same time, without depending on each other. Along with cost- and time-effectiveness, this possibility of a parallel workflow takes a huge burden off the team’s shoulders, which means that...
Article
Digital Marketing • July 8, 2014
Mark Beckwith, Head of Database Marketing at Financial Times, will be among the keynote speakers at the Figaro Digital Marketing Conference in London on 17 July 2014, where he’ll be...