Case Study
Digital Marketing, Social Media
Step it up
...for Sneakerpdia, per se. What there was, was a client who had a longstanding engagement with their audience through having a traditional broadcast media deal with MTV, where they’d run...
896 search results for "Pay Per Click"
Article
Analytics, Conversion Optimisation • February 13, 2017
Machine Learning And Artificial Intelligence Improve Search Results
...anyone looking to improve their SEO in 2017. The whitepaper is the latest study on annual ranking factors to be published by Searchmetrics, who have been producing these reports every...
Case Study
Content Marketing, Design & Build
National Accident Helpline
...customer-centric brand experience while maintaining the high performing conversion rate on the existing site. Strategy To employ user testing and mystery shopper research to identify key strengths and weaknesses with...
Case Study
Design & Build, Display Advertising
Sony Pictures: The Smurfs
...all records with 4,000 total Smurfs congregating on one single day in the UK alone. All media over performed and saw an average CTR of 2.5 per cent, user initiated...
Article
SEO • July 16, 2019
Seven SEO Tools To Help Improve Your Search Rankings
...CTA and average position in Google. From here, you can manipulate the reports to dive even deeper into search queries per page, searches per country and devices used. In addition...
Article
Brand Management, Campaign Management • February 10, 2020
Valentine’s Day Marketing in the #MeToo Era
...& Analytics, 72 per cent of 18 to 34 year olds celebrated V-Day in 2009, but only half acknowledged it last year. Perhaps because of this, marketers are trying to...
Article
B2B, Digital Marketing • February 9, 2021
Forty Stats Every Ecommerce Marketer Should Know in 2021
...Those over 65 purchased the least (Statista). 3. Men spend 68 per cent more online than women (KPMG). 4. Gen X make the most online purchases per year (18.6 per...
Case Study
Sienna X
...Spray Tan Solutions. 57 per cent increase in organic traffic from non-branded keywords. 75 per cent increase in sales from Google AdWords. 34 per cent reduction in Cost per Click....
Article
Digital Marketing • November 30, 2018
The Figaro Digital Monthly Digest: November
...goodbye to the good old adage ‘fake it ‘till you make it’. LinkedIn And Hootsuite Join Forces Hootsuite and LinkedIn have announced a deeper collaboration, allowing Hootsuite to work on...
Case Study
Behavioural Targeting, Digital Marketing
Markco Media
...upon subscriber preference o top trends – a content-based email written from a very personal perspective o third party emails that drive advertising revenue • Welcome/Activation program – a three-part...