Article
Display Advertising • September 21, 2015
...AKA ‘listicles’ (24 per cent) • Videos (17 per cent) • Posts on social media (13 per cent) • Blogs (nine per cent) • Podcasts and webinars (five per cent)...
Article
Behavioural Targeting, Brand Management • July 25, 2017
...of customers, but they bring in high quality customers too (people spend up to 25 per cent more on their first order when they have been referred by a friend)....
Press Release
...customers. The brand attracts about 57 million cross-platform visits each month, with 250,000 digital subscribers worldwide. Future will use Selligent Marketing Cloud’s omnichannel capabilities to deliver customised and personal messages...
Person
Mark has over 20 years’ experience in email and digital marketing. He has held a number of senior leadership roles within the MarTech industry, and started his career at DoubleClick...
Case Study
...for site search users is three times higher than that of non-site search users. And while 25 per cent of site visitors use search, they account for 58 per cent...
Article
Behavioural Targeting, Brand Management • November 16, 2016
...be more likely to if they were offered mobile-specific discounts (30 per cent) and easier purchasing processes, like one-click purchasing or buy online/pick up in store (20 per cent). ...
Case Study
...the number of visitors using search has risen by 33 per cent and this number continues to increase. Conversion rates increased by 11 per cent for site search users, and...
Case Study
Analytics, Behavioural Targeting
...over 30 per cent. 80 per cent of these new recruits being the new fashion forward audiences they desired and the remaining 20 per cent being lookalikes of their existing...
Article
CRM, Email Marketing • October 20, 2015
...a whitepaper. Just as we can personalise emails in terms of content, we can use customer intent data to tailor and segment send times to optimise the performance of our...
Event
11 Aug, 2016
At this session our team of industry experts will discuss the role of content, links, authority and provide tips and tactics you can implement right away. These events are free...
