Press Release
...customers. The brand attracts about 57 million cross-platform visits each month, with 250,000 digital subscribers worldwide. Future will use Selligent Marketing Cloud’s omnichannel capabilities to deliver customised and personal messages...
Person
Mark has over 20 years’ experience in email and digital marketing. He has held a number of senior leadership roles within the MarTech industry, and started his career at DoubleClick...
Case Study
Ecommerce, Usability
...for site search users is three times higher than that of non-site search users. And while 25 per cent of site visitors use search, they account for 58 per cent...
Article
Behavioural Targeting, Brand Management • November 16, 2016
...be more likely to if they were offered mobile-specific discounts (30 per cent) and easier purchasing processes, like one-click purchasing or buy online/pick up in store (20 per cent). ...
Case Study
Ecommerce, Usability
...the number of visitors using search has risen by 33 per cent and this number continues to increase. Conversion rates increased by 11 per cent for site search users, and...
Case Study
Analytics, Behavioural Targeting
...over 30 per cent. 80 per cent of these new recruits being the new fashion forward audiences they desired and the remaining 20 per cent being lookalikes of their existing...
Article
CRM, Email Marketing • October 20, 2015
...a whitepaper. Just as we can personalise emails in terms of content, we can use customer intent data to tailor and segment send times to optimise the performance of our...
Event
11 Aug, 2016
At this session our team of industry experts will discuss the role of content, links, authority and provide tips and tactics you can implement right away. These events are free...
Article
Digital Marketing • October 6, 2015
...to be considered: people, process, performance, platform and prospects. Underpinning all of these is a need for a robust digital governance framework. Why does this matter to marketers right now?...
Article
Clothing, Retail • January 20, 2016
...the Google rankings but also for the customer experience once users receive their newsletter and click through. With an open rate of more than 75 per cent via mobile, this...