Article
Analytics, Consumer Behaviour • November 8, 2016
...in a 300 per cent higher click-rate and a 250 per cent higher revenue rate. Such marketing tricks foster loyalty because 78 per cent of customers equate brands who create...
Article
Email Marketing, Marketing Automation • May 15, 2019
...of personalisation: dynamic and hyper. Dynamic content is the “traditional” version of personalisation. This might include the name, title, organisation and purchase history of a person. This is a good...
Article
SEO • July 25, 2016
...most revenue. Combined with an SEO campaign that will yield long-term results, AdWords will see your product go from strength to strength. Our Pay Per Click Service As you can...
Company
...Per Click account management, web copywriting and web design. Since 2012, our agency has evolved to offer a wide range of sub-services, including email marketing and PR management. Above all,...
Article
Automation, Ecommerce • March 13, 2018
...optimised manually. In this presentation Pete Whitmarsh, Head of Paid Media at Search Laboratory, shares examples of how automation can help scale and optimise Pay Per Click (PPC) campaigns nationally...
Article
Data, Digital Marketing • October 1, 2018
...meaning to shout about. The Dangers Of Meaningless Data As digital marketers we do love a bit of meaningless data trite. We pore over click data, numbers of impressions and...
Company
QueryClick are an independent digital marketing agency with 12 years’ experience working with some of the largest UK-based businesses. We combine performance marketing services with our unique marketing attribution software,...
Article
Automation, CRM • June 2, 2017
...large organisations it’s common for different teams to have different KPIs when it comes to content. Your marketing team may be measuring click-through and conversions, your PR team may be...
Case Study
...cent higher CTR on mobile web campaigns that featured Sociomantic’s dynamic creative when compared to desktop campaigns. Post-Click Conversion Rate: Post-click conversion rates on mobile stayed consistently within 15 per...
Press Release
...the team to understand Lowell’s customers through call listening and the development of new customer personas. “Our customers expect to manage their accounts when and where they want. Jaywing has...
