Article
Digital Marketing • June 8, 2020
Trust, Honesty, and Transparency from Your Agency
...no longer working as an extension of the team. We prefer, to a certain extent, to forget that we need to get paid. What does this mean? It means doing...
689 search results for "Paid Search"
Article
Customer Experience, CX • May 17, 2021
Five Key Questions to Ask Your MarTech Vendor About Acquisition and Enrichment
...is key to removing the friction from the consumer experience and ensuring they are able to share information about their interests, hopes, and aspirations. This is exactly what Forrester Research...
Article
Native Advertising • July 18, 2017
Why Native Influencer Marketing Needs to Go, Now
...of ‘eye-rolling’ emojis under a paid post, except perhaps a whopping fine. Your Customers Are Intelligent. Treat Them As Such. If your influencer strategy has so far been your attempts...
Person
Sophie Howard
...side, Sophie has supported brands to navigate the changing world of paid advertising across several industries including retail, charity, finance, attractions and tourism. As well as leading the strategic direction...
Article
Behavioural Targeting, Brand Management • June 10, 2020
This Marketing Strategy Will Drive Sales and Business Growth Post-COVID
Mention Me explains why putting your existing customers ahead of paid digital marketing channels will drive sales and business growth after coronavirus. The marketing landscape is dramatically different to six...
Case Study
Digital Marketing, Educational & Vocational
Driving High-Quality Leads for GCU’s Graduate Apprenticeship Programme
...and cost efficiency. Strategy Curated Digital implemented a targeted LinkedIn paid media strategy, optimised audience segmentation, and developed high-performing ad creatives to maximise lead generation at a lower cost. Execution...
Article
CMS, Content Management • January 15, 2020
Why Bother with Seasonal SEO?
...search. Keyword research Keyword research is the backbone of SEO and seasonal campaigns are no exception. Seasonal keywords will naturally have longer tails, making it cheaper to bid on and...
Person
Jack Brown
As the Head of Paid Media at Hallam, Jack leads an award-winning team delivering results across various networks, including Google Ads, Facebook and LinkedIn as well as Programmatic (Display, Video,...
Company
Air Social
...Partner and work with global brands, as well as ambitious SMEs. Our services include paid social campaigns on Meta, TikTok, and LinkedIn, high performing SEO and Google Ads, content creation,...
Case Study
Design & Build, Digital Marketing
Chicago Town
...of a new promotional website built in HTML5, ensuring it could be used on both desktop computers and tablet devices, and was underpinned by an integrated social and paid search...