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Digital Financial Services Seminar Round-up
...for Financial Services Gareth Morgan – Managing Director at Liberty Marketing “The centre of any SEO strategy is content.” To be successful at search engine marketing, you need Google on...
689 search results for "Content Marketing"
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Analytics, Behavioural Targeting • June 20, 2017
New Scientist’s Evolution: The Science Of Segmentation
...hugely evolved consumer base, which has expanded exponentially due to the new accessibility of content. To Valuable Subscription Protection of New Scientist’s valuable content is a priority for the brand,...
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Content Marketing, Ecommerce • November 18, 2020
Five Social Media Marketing Tips for Ecommerce Stores
...content curation is a great option – just share content that you think your followers will find interesting to your own profile. Keep it short and sweet When it comes...
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Digital Marketing • June 29, 2017
#FigDigConf: An Audience With The Chair
...to do is have good content in the first place. It sounds obvious, but if you don’t have good content, it’s not going to perform. It needs to be unique,...
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Content Management, Mobile • June 19, 2015
Marketers Who Matter: Jens Jermiin at Carlsberg
...producing inherently comical, share-worthy marketing stunts. Why is this type of experiential marketing so effective for your brand? Isn’t that what marketing’s all about: to tell great stories, to surprise,...
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Charities, Not For Profit • June 4, 2018
Social Media: The Newest Tribal Economy
...social interactions with and their content. This is something we can reasonably leverage as marketing and business leads. We can empower our online communities to discover the content they really...
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Community Management, CRM • September 9, 2015
Marketers Who Matter: Katy Jo Stanton At The Student Room Group
Katy Jo Stanton, Head of Marketing, The Student Room Group Katy Jo Stanton, Head of Marketing at The Student Room Group, tells us about meeting the needs of a young,...
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Drink, Social Media • January 16, 2015
How to Make a Million in a Month
...to see your content. Let’s say you’ve got 100,000 people. On average, only 6.15 per cent of them are going to see your content. And according to research by Ogilvy,...
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Affiliate Marketing, Behavioural Targeting • November 1, 2016
Scrumptious on Social
...director of marketing at Mizkan Euro, says: “Consumers today are being more experimental with their meals, so part of our marketing strategy for our heritage brands like Branston Pickle and...
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Digital Marketing, Email Marketing • December 18, 2019
Engagement-Based Email Marketing and Nurturing Customers: The Basics Explained
...Nobody wants to spend time reading stuff they find irrelevant or, worst of all, boring. As with most other digital marketing campaigns, content is key to communicating in a way...