Article
Digital Marketing • November 30, 2018
...LinkedIn’s Notifications API and companies on the platform to manage their content and engagements more effectively. In a statement, Hootsuite elaborated: “Hootsuite worked closely with LinkedIn Marketing Solutions to make...
Article
Content Management, Content Marketing • December 1, 2016
...targeted the festive season, it’s very first branded content series aims to touch the hearts of even the iciest of snowman this year. Telling the story of the cupcake and...
Article
Digital Marketing, SEO • March 29, 2016
Tim Grice, CEO at Branded3, explains why content and engagement are the real engines driving SEO Every month Google handles more than 100 billion search requests and in October 2015...
Article
Mobile, Search • April 13, 2016
...party content distribution networks and pre-rendering APIs would benefit a number of mobile content areas. Rich content such as video, photos and GIFs, and article-like posts including recipes, lookbooks and...
Article
Brand Management, Social • March 26, 2019
...of businesses don’t measure ROI on social spend. 10 Ways To Make Social Media Manageable Make a plan Combining a content strategy with a content calendar means that you won’t...
Article
Mobile, Mobile Apps • October 16, 2020
A clear indication that PPC ads are an effective marketing tool is that 40 per cent of brands want to increase their PPC budget. However, to maximise the impact of...
Article
Apps, Digital Marketing • February 26, 2020
...to push for more original, compelling, and unique content for social, rather than just blandly promoting products. With ever-increasing ad loads, social media content could start to go in the...
Case Study
Content Management, Customer Experience
...deadline, we planned the content migration over two phases. As an Agile driven company, the design, development, and content teams worked closely together through iterative releases. Weekly meetings were essential...
Article
...your audience is with the content. A low engagement rate, for example, means the audience abandoned without consuming much content, and a high engagement rate lets you know the content...
Article
Email Marketing, Engagement • November 4, 2020
...excessively large images and keep the image content to less than a third of the overall content with text taking up at least two-thirds. Make sure that the important parts...
