Event
07 Nov, 2019
...Under discussion will be omni-channel marketing, social selling strategy, social media, content, account based marketing, and more. After a series of short presentations, each of our speakers will host a...
Article
Content Management, Content Marketing • August 17, 2017
...well, how they have executed a range of successful marketing strategies under limited budgets, how to achieve cut-through with content, and the importance of encouraging user-generated content. These topics are...
Article
AI, CRM • May 1, 2018
...food)! Breaking Down Marketing Channel Silos To Maximise Performance Marketing House of Kaizen discusses the issues with the using different agencies and internal departments for different marketing channels that have...
Article
• November 11, 2019
...the media cost while increasing the number of leads they got. Watch John’s presentation here. Four Rules of Building an Account-Based Marketing (ABM) Plan Salome Imedashvili, Marketing Director at Emarsys,...
Press Release
Mapp, the insight-led customer engagement platform, has launched a Digital Marketing Playbook, providing marketers and agencies with 100 tactics to improve their digital marketing to increase engagement and grow revenue....
Article
Analytics, Automation • June 14, 2017
...are being hosted, and the content they are appearing alongside. It’s only through having open and honest communication between publisher and agency that programmatic marketing can rid itself of its...
Article
Apps, Mobile • January 3, 2016
...elements such as in-app marketing. We’ve previously blogged about apps in ‘Mobile Marketing: Are Apps the Future?’, but here we’ll delve further into this topic, discussing the many misconceptions and...
Event
25 Mar, 2021
...speakers so you can get some answers to your digital marketing challenges, and share ideas and experience. This is a morning webinar, starting at 10:00. If you have any questions...
Event
14 Jul, 2021
The government may have hit pause on lifting restrictions, but the good news is that the Figaro Digital Marketing Summit will still be going ahead, albeit virtually, on 14 and...
Press Release
...best practices designed to drive marketing strategies and achieve better results. The platform’s content focuses on customer engagement, ie marketing analytics, personalisation, automation, and customer activation. Interested marketers can put...