Article
Consumer Behaviour, Content Marketing • February 20, 2018
...world of AR we have seen various selfie filters across platforms including the popular dog, rainbow and flower crown filters. Additionally, the whole world witnessed the rise of Pokémon Go...
Case Study
...benefits. Showing credibility In the crowded EdTech marketplace, Firefly understand how important it is to stand out by defining clear USPs. It had become evident that the previous website design...
Article
Digital Marketing • July 11, 2013
...good cross-section of users, and it’s served until we get a statistically significant response rate, which usually requires about 3,000 completed surveys,” says Taylor. The survey captures a wide range...
Article
Social Media • February 9, 2016
...Crowdfire is another favourite tool that lets users schedule posts across most platforms, and optimise the timing of scheduling based on previous post engagement data. Expect more types of automation...
Press Release
...EMEA and Apac, overseeing rapid growth over the last five years. Stuart brings 24 years experience across martech businesses including Adobe, and as CRO will be focused on honing Mention...
Case Study
...But the path from “approved in principle” to “approved for live testing” crosses territory that most pilot designs ignore entirely. Governance isn’t a checkbox at the end of the process;...
Article
...eCommerce, CRO, web build, and more. You can find Part One here. Predicting Digital Performance in Uncertain Times It’s fair to say 2020 was a really challenging year for many...
Case Study
...insight into customer’s activities on its mobile app which, when cross referenced with its customer data, meant it could clearly understand the assets owned by customers and see a specific...
Case Study
Design & Build, Display Advertising
...three characters to take cue from (Pappa, Smurfette or your ordinary Smurfs), infectious Smurf fever spread the land. The UK event took place at the O2 with crowd entertainment and...
Article
Digital Marketing, Mobile • January 7, 2013
...digital displays or cross-marketing between offline and online. It’s definitely getting more complex, but I think this provides more of an opportunity for digital to move into a broader universe...
