Article
AI, Automation • November 11, 2021
...through far more accurate modelling. Faster information processing. Marketing automation and guided decision-making. Real-time CRO. Be future proof: top five actions to take now Ensure you’re collecting meaningful and actionable...
Article
• September 22, 2016...new audiences? Are you looking to make a lot of noise around a particular time or product, or to build an ongoing influencer community around your brand? These sorts...
Article
Data, Digital Marketing • April 10, 2018
...about the full scale, real-time data, there’s still value in historic information that can help build trends and determine where efforts should be focused. So, go back to basics: what...
Case Study
...We wanted to produce a game that appealed to the masses but didn’t take up too much time to play and/or required an intensive knowledge of the F1/Motor Racing. The...
Case Study
...in real time and generate a simple summary of the symptoms that could be taken to the GP. It needed to be as quick and easy to use as possible,”...
Article
• June 23, 2016...community manager or a technical whizz, the most important thing is to identify the gap or else you’re wasting your time. Many millions are wasted each year by companies hiring...
Article
Digital Marketing, SEO • March 1, 2018
...time to disavow them before a penalty hits. How To Disavow Backlinks Learning how to disavow links is relatively easy and pain-free, however the process can take some time. On...
Article
Digital Marketing, Email Marketing • December 6, 2021
...to you when it’s time to buy. It’s both a short-term and long-term strategy. And it works! A study my company conducted in partnership with Liveclicker found emails that incorporated...
Article
Content Management, Content Marketing • July 4, 2016
Sometimes you don’t have time to sit down and read a hefty guide to bolster your already expansive marketing knowledge with the latest developments and innovative ideas. So, why not...
Case Study
Behavioural Targeting, Digital Marketing
...the UK’s number one voucher and deals network. Its global portfolio of high traffic websites includes MyVoucherCodes.co.uk. Realising that issues with deliverability were hampering its success led Marcko Media to...
