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Digital Marketing, Financial • February 12, 2016
There is now a real opportunity for banks to differentiate using digital personalisation to support the acquisition and retention of customers, says John Fleming, Marketing Director Webtrends EMEA. Customers are...
Article
AI, Digital Marketing • April 1, 2019
...player really, really angry. Another misconception is that AI is trying to replicate intelligence or take your job, however these different variants of data and forms of AI are simply...
Article
AI, CRM • December 11, 2020
...visitors’ expectations. AI algorithms are especially powerful at crunching data in real-time and responding accordingly, providing a live view of your booking performance, revenue generation, and attribution to commercial goals....
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Design & Build, Digital Marketing • October 3, 2017
...tested with real customers in just five days, it’s also efficient, avoids time and energy being wasted on multiple pitches or solutions, eradicates miscommunication, and makes sure everyone feels fully...
Article
SEO • February 29, 2016
...you. Whichever option you decide, it is important you realise that SEO campaigns can take a long time to deliver the results that you desire for your site. Although good...
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Digital Marketing, Ecommerce • March 11, 2022
...to let time go by, it’s a pivotal time to ramp up your marketing and set your business apart from the competition. 2. Leverage first-party data that’s GDPR compliant To...
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Apps, Customer Experience • April 7, 2021
...non-essential stores, eCommerce made up a staggering 30 per cent of total retail sales in 2020. That’s the first time the eCommerce market has reached this milestone, and the only...
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Mobile, Mobile Apps • November 11, 2015
...at any time? “We needed a global platform which would ensure that, whenever users came to Time Out, they got the same experience around the world,” says Time Out’s Roman...
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Content Marketing, Design & Build • January 4, 2019
...to processes images much faster than words. This has been scientifically proven time and time again, yet still a lot of content marketers pour hours into writing long form content....
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Content Management, Digital Marketing • April 24, 2019
...a suitable shelf life and remains fresh each time you pitch it. There’s also a risk that, while the story may still be topical, the second journalist may realise they...