Case Study
Hertz
...major increase in sign-ups to their loyalty program. For the period of the experiment, this increase was measured at 59.6 per cent. Consequently, there was a 12 per cent uplift...
896 search results for "Pay Per Click"
Event
29 Sep, 2016
Email Marketing & CRM Seminar 29 September 2016
Email still generates a higher ROI than any other channel, but achieving cut-through can be a challenge. From design to strategy, automation and personalisation, our team of experts will help...
Article
Analytics, Digital Marketing • October 14, 2013
Making A Date With Data
...and what their interests are. They’ll also indicate the sort of person they’re looking for. They may specify what sort of career they want that person to have, what age...
Case Study
easyProperty
Brief In a strategy to increase website traffic, easyProperty needed help to assess its existing search performance, understand the competitive landscape, then implement SEO changes that would deliver a tangible...
Article
Is AMP Right For Your Business?
...pages that are designed to ‘dramatically improve the performance of the mobile web’. What is AMP? Since 2015, mobile searches have outnumbered those which are performed on desktops. Google has...
Article
Recruitment • July 7, 2016
3 Ways That You’re Ignoring Employee Engagement (And 3 Reasons Why You Really Shouldn’t Be)
One of the biggest fallacies when hiring is that an employee should be thankful that you’ve given them a job. If that person is adding value to the company, chances...
Article
Campaign Management, Data • July 8, 2021
How Geolocation Will Support Creative Marketing in 2021
...marketing strategies. With 72 per cent of consumers having changed brands, stores or how they shop due to the global pandemic, sustaining audience engagement and loyalty is no easy feat....
Event
16 Aug, 2018
Email Marketing & CRM: Seminar 16 August 2018
...for the most time-effective method, sit back and relax while watching our expert speakers tackle everything from design to strategy, automation and personalisation; helping you think outside the box, achieve...
Article
Behavioural Targeting, Conversion Optimisation • July 16, 2020
Lead Nurturing Tips for Your Marketing Plan
...to leverage the following: Demographic data: In B2B for example, consider what the person’s role is, the type of company the person works for (are there any specific trends or...
Case Study
Shazam
...doing so, Shazam can run its app on a bespoke high-performance computing platform, allowing the application to run significantly faster than if it was based on traditional CPU compute resources...