This is Figaro Digital

We host seminars, conferences and summits dedicated to the latest developments in digital marketing. We also publish a magazine packed with interviews and case studies. We help marketers from brands and agencies learn and connect.

Top Five Marketing KPIs and How to Track Them

Workbooks shares some key performance indicators to demonstrate the role of marketing in driving revenue. As a marketing leader it’s your job…

Reinventing Loyalty

Stuart Russell, Client Services Director at Planning-inc, discusses the different approaches to loyalty schemes. Loyalty is one of those ill-defined…

Five Key Questions to Ask Your MarTech Vendor About Acquisition and Enrichment

What will differentiate your brand from the competition is the ability to create a value exchange with the consumer in…

What Bronto’s End-of-Life Means for Marketers

Emarsys discusses the future of digital marketing after the extinction of the email marketing platform Bronto. “Bronto has long been…

Welcome to the “New Wave”

Curated explores the “new wave” of agency. At Curated, we had recognised shifting patterns within the marketing and advertising industry…