Article
• June 13, 2018...connection. Transporting Emotions: Technology As The Key Driver Now more than ever, brands that invest time and thought into creating emotional connections are designing experiences to engage consumers and bring...
Article
Clothing, Digital Marketing • November 18, 2014
...Director at Tangent Snowball, spoke to delegates at the Figaro Digital Marketing Conference earlier this year about the opportunities and implications presented by this new, personalised, utility-focused technology. Who are...
Event
14 Jul, 2016
...brands and not-for-profit organisations: £295+VAT (Please email conferences@figarodigital.co.uk) Ticket cost for agencies, technology companies, consultants and recruiters: £495+VAT (Book here) Buy 2 tickets and receive a 3rd at half price....
Article
Customer Experience, Health • May 9, 2019
...not quite. Human Contact X Technology If we’re to believe the neophiles, the combination of new technology and human contact really does make healthcare more efficient. But what would that...
Article
AI, Technology/Software • July 4, 2019
...teams across the world and while the business case stands up, the practice is completely unjustifiable. Irrespective of sector, huge investments are being made in marketing technology. Up from 22...
Case Study
...found its comprehensive search technology the answer to aid its ambitious growth plans. Search solution with built-in consultancy SLI Systems undertook an in-depth audit of Chemist Direct’s website, including identifying...
Article
AI, Analytics • October 17, 2017
There has been a flurry of brands experimenting with the various capabilities available within programmatic marketing. As a result there is a great deal of technology, advice and also misinformation...
Press Release
...marketing, ad and sales technology companies, products, and people. The MarTech Breakthrough Awards provide a platform for public recognition around the achievements of breakthrough marketing technology companies and products in...
Case Study
...— faces the same gap. The technology decision is the easy part. The institutional decision is where pilots go to die. Design for the institution first; the technology follows. ...
Article
Digital Marketing • October 27, 2015
Simon Chatfield, Head of eBusiness and CRM at Heathrow, tells Figaro Digital about achieving a single customer view and explains how the airport is exploring new beacon technology Every year...
