Article
Social Media • July 19, 2013
Are You Listening?
...to catch up with friends, share things with them, show-off, update people on where they are, what they’ve been up to. We’re a few years on from the birth of...
372 search results for "Start-up"
Article
Automation, CRM • June 2, 2017
Thinking Beyond The Click-Through Rate
...accordingly? Content designers in digital teams know that the most effective content starts with a user story. Before you even start creating content, spend some time really getting to know...
Article
Mobile Apps • October 29, 2013
Mobile Content and the Covenant of Trust
...Media, told delegates at Figaro Digital’s Mobile Seminar earlier this year. “As soon as you understand that and start thinking that way, you start shifting the types of experiences that...
Article
Customer Experience, CX • November 27, 2018
Why It’s Time To Rethink Customer Loyalty
...it’s relevant to re-think the old reward style mechanism completely. And some brands are already starting to implement these changes in their reward schemes. Examples Of Re-thinking Loyalty Whilst many...
Article
Consumer Behaviour, Content Marketing • February 20, 2018
Social Media Trends For 2018
...you work them into your social strategy if you haven’t already. Ephemeral Content Snapchat started strong, quickly became popular following its release in 2012. Seeing the overriding attention towards ephemeral...
Article
Content Marketing, Digital Marketing • October 1, 2020
Figaro Digital Digest: September 2020
...updating your business profile in light of these updates: the closer your digital listings match up with the needs of your audience, the better the results. So, to get started,...
Article
Networks, Social Media • October 8, 2013
Love Your Superfans (and They’ll Love You Back)
...– it’s possible to create a partnership which benefits both parties and helps spread your message among the people who most want to hear it. For Henderijckx, who heads up...
Article
Analytics, Consumer Behaviour • June 18, 2020
Ten Questions to Ask Your Digital Agency About Website Performance
...conversations with you from the start. 2. What is website performance? Your agency should be able to describe performance as uptime and site speed. Good uptime means your site works...
Case Study
Digital Marketing, Email Marketing
Peak Performance
...single customers started to appear in the plethora of spreadsheets that acted as a customer database. As a result, customers started to receive multiple identical marketing messages. This was slowly...
Case Study
Co-op Insurance’s Paws & Think App Promotes Responsible Dog Ownership
...a companion for life.” Users are asked to generate a profile and answer a series of questions based on their lifestyle to start their journey. The mobile app operates similarly...