Press Release
Research by Emarsys ahead of NRF has found that, after a tough year in 2020, US retailers are remaining upbeat about their prospects in 2021. Many of the largest US...
Article
Digital Marketing, Mobile • October 15, 2014
Unique Digital and YouGov call for brands to seize the opportunity as research finds that ‘search & purchase’ exceeds ‘search only’ for the first time with mobile transaction values continuing...
Case Study
...increased InsureandGo’s search visibility. This led to a boost on all lower-level search queries related to our campaigns which in turn drove up overall rankings for InsureandGo in major, very...
Article
Search, SEO • November 15, 2016
Search Engine Optimisation. It’s a jungle out there – of bots and spammers and little men in black hats. Even the most seasoned SEO officer can lose themselves in the...
Case Study
The Brief When Council Tax Advisors partnered with Absolute Digital Media, they were still a relatively young company who were looking to increase their overall organic search positions and exposure...
Article
Digital Marketing, Mobile • October 15, 2014
Unique Digital and YouGov call for brands to seize the opportunity as research finds that ‘search & purchase’ exceeds ‘search only’ for the first time with mobile transaction values continuing...
Article
Behavioural Targeting, Brand Management • July 18, 2017
...think about personalisation within that group as well, recognising that it’s someone’s fourth search, but on their 3rd search they only looked at cats in France, we want to make...
Article
Behavioural Targeting, Brand Management • July 25, 2017
...solve – if AI is an appropriate solution, invest and beat everyone else to the punch.” How To Be Amazon (And Beat Google At Search) “Searchers generate more revenue than...
Person
Daniel Gold is the Head of Research at House of Kaizen, a digital marketing agency spearheading performance optimisation. Daniel is a user and consumer research professional who works end to...
Article
SEO, Social Media • July 4, 2014
Adam Skalak, Head of Natural Search at iCrossing The blurring of lines between traditional disciplines is part and parcel of digital marketing. But, explains Adam Skalak, Head of Natural Search...
