Article
Digital Marketing • August 30, 2016
The Responsible Marketing Committee will define what constitutes responsible marketing behaviour. The Direct Marketing Association (DMA) has assembled a new committee dedicated to creating a sustainable future for the industry...
Article
Digital Marketing • April 10, 2015
...faces this year What does your role as Head of Marketing at MORE TH>N involve on a daily or weekly basis? I manage MORE TH>N’s marketing with overall responsibility for...
Event
01 Jan, 2024 - 31 Dec, 2024
...B2B, Financial and Professional Services: Digital Marketing Spotlight 28. AI in Marketing Seminar April 11. Email Marketing, Data, CRM, CDP & Personalisation Seminar 17. Digital Marketing Summit May 9. Performance...
Article
• October 3, 2019
...brands turn refer-a-friend into a leading marketing channel. AI And Behavioural Economics: A New Paradigm for Marketing (Richard Robinson, Chief Commercial Officer, DPL) The impact of data-driven marketing has never...
Article
Digital Marketing • April 10, 2015
...faces this year What does your role as Head of Marketing at MORE TH>N involve on a daily or weekly basis? I manage MORE TH>N’s marketing with overall responsibility for...
Press Release
Absolute Digital Media have been shortlisted for “Agency of the Year” at the Chartered Institute of Marketing (CIM)’s prestigious Marketing Excellence Awards 2020 – the largest professional marketing body in...
Case Study
Content Management, Design & Build
...Crane.tv to create a new interface that provides a seamless, cross-platform video experience. This was combined with a custom content management system that enables content editors to quickly encode, publish...
Article
Behavioural Targeting, Business • February 21, 2014
Creating quality video content still isn’t within all companies’ capability but, says Steve Rotter, Vice President of Digital Marketing at Brightcove, it should be. In an in-depth interview, he talks...
Press Release
...to unify their content across the organisation and deliver consistent experiences across channels. Kentico Kontent is a Content-as-a-Service solution that gives organisations the ability to deliver content across different touchpoints...
Case Study
Content Management, Customer Experience
...without presenting users in broadcast markets with geo-blocked content or requiring multiple platforms. The new service also needed to handle Matchroom’s huge selection of existing content, and present fans with...