Article
Ecommerce • October 9, 2015
...loyalty. The Science of Mass Conversion Richard Summers – CEO, CrowdCat For Richard Summers at CrowdCat, understanding how users behave online means applying a mix of psychological insight, scientific principles...
Article
Optimisation • July 6, 2015
...profitability, increasing market share and customer satisfaction. So why is CRO still in its infancy? With 80 per cent of companies believing their customer experience is superior but only eight...
Press Release
...mail for tailored print campaigns into its cross-channel offering. Mapp’s newly released Spring Product Update includes a total of 15 new functionalities for its cross-channel marketing module, Mapp Engage, and...
Case Study
...services Crowdstorm and Cafe La Moda: with Crowdstorm being one of the first CSSs given the green light to bid on Shopping ads when Google opened them up. Through GSN,...
Company
...agency, providing SEO, PPC. Amazon Marketing, Content Campaigns, CRO, Display & Programmatic, Mobile, Paid Social and Analytics and Attribution. Kitty is our Digital Creative agency, providing Market Research & Insights,...
Article
Social Media • September 30, 2016
...Context is just as, if not more important than the content for building trust with audiences. It’s far more authentic and effective to partner with the smaller scale ‘micro-influencers’ (users...
Article
Analytics, Behavioural Targeting • July 8, 2020
...business models – ones that can only be integrated into an effective cross-channel strategy with the help of innovative technology. By using customer analytics, you can consolidate the data and...
Article
AI, Consumer Behaviour • October 23, 2018
...Misconceptions To allow your business to adapt along with your customers, UX and CRO need to be an integral part of your strategy. Epiphany debunk common UX and CRO misconceptions....
Article
Analytics, Behavioural Targeting • October 27, 2015
...Building Blocks, Teradata Marketing Applications, yReceipts, Red Bee and CrowdCat Challenges and Opportunities with Video Marketing Nick Greasley – Field Marketing Manager EMEA, Brightcove Video has come into its own...
Article
Business, Conversion Optimisation • July 6, 2015
...market share and customer satisfaction. So why is CRO still in its infancy? With 80 per cent of companies believing their customer experience is superior but only eight per cent...
