Article
Content Marketing, Digital Marketing • November 4, 2021
...one not to be missed. In order to stand out from the crowd, it is crucial to plan your email marketing with close attention to detail. Reflect Digital shares three...
Press Release
...digital revenue by transforming its CRM strategy to provide a seamless cross-channel customer experience. Established in 1994, AllSaints is one of the world’s foremost digital and contemporary fashion brands. Headquartered...
Article
AI, Conversion Optimisation • November 11, 2021
...be drawn from the past year? What went particularly well, what could have been avoided? 2. Implement true cross-channel personalisation Recently, Mapp commissioned a study conducted by Forrester Consulting which...
Article
Mobile, Usability • June 10, 2013
...key metrics like conversion rate and cross device traffic but ignoring mobile optimisation can have a negative impact on search rankings. There is one debate that many are still struggling...
Article
Design & Build, Ecommerce • August 9, 2017
...explore micro-copy that will aid the tone of voice of a project. They can also add some basic interactions to explore user journeys and open up discussions around the shape...
Article
Engagement, Search • July 5, 2018
...from the crowd and build a strong YouTube following? The Choice: Consistency Or Quality? There are two schools of thinking when it comes to building a strong YouTube following: consistency...
Company
...TV station. The platform brings together live and catch-up TV, ad serving, news, travel, weather and editorial to give viewers a truly cross-platform, next generation user experience. We’ve launched NearDesk,...
Person
...others to ensure their clients achieve 1:1 communication at scale. Alex understands the importance of the cross-channel approach and the significant role automation can play for marketers and customers alike....
Article
SEO • June 14, 2016
...omnichannel strategy. “The idea that organic search is declining so you should put your money into paid search instead crops up regularly,” he says. “But it’s not true. We are...
Article
Digital Marketing • January 22, 2019
...revolutionised accountability and made marketing more compelling in the boardroom through the demonstration of clear ROI. The modern marketer is now expected to be an expert in cross department working,...
