Inspiring Interns explain why you should replace cold calling with cold emailing. In the marketing world, cold calling has been…

One of the most effective ways to improve your marketing strategy is to consistently abide by certain ethical principles. Some…

The popularity of veganism is skyrocketing in the UK. Market expert Mintel announced that the UK is now the world…

Digital marketing has drastically changed over the years. There are various jobs in digital marketing which simply didn’t exist a…

An effective search engine optimisation (SEO) strategy is absolutely essential to any business’ success. A comprehensive SEO plan will allow…

There’s a new search engine on the block. Duckduckgo is rapidly increasing the number of searches it performs, doubling its…

The content marketer’s career is a very modern role that could arguably soon become extinct. A content marketer, according to…

When most of us of think of virtual reality, we think of video games, movies, and clunky headsets. But experts…

Infographics can be a great little marketing tool to really help boost your outreach strategy.  Clever illustrations and engaging text…

For years now, an efficient and engaging blog has been a great marketing tool for small businesses. Not only can…

There can be little doubt that YouTube is now one of the most influential and important of all social media…

Loads of followers but low engagement? Here are our five top tips to boost your social media strategy. Your follower count…

Businesses often fail to realise their potential because they don’t sufficiently utilise technology for marketing purposes. Many companies overlook the…

Email marketing is finally starting to ditch its shady reputation. After booming in the 1990s, the medium was quickly adopted…

The Algorithm Change In January of this year, Zuckerberg announced that Facebook would be making significant changes to its News…

Back in the 1990’s, having a company intranet was a sign of a forward-thinking, using new technologies to bring their…

 “You’ll see less public content like posts from businesses, brands, and media. And the public content you see more will…

There’s no doubt about it; gaining exposure for your content on Instagram is getting harder. In fact, estimates show that…

Google is always making changes to its search algorithms, to both the delight and dissatisfaction of digital marketers. This means…

Social media and digital marketing go together like strawberries and cream. It’s impossible to ignore the ads that pop up…

The business environment, whether online or real-world, is a noisy place. Businesses have to take a deeper look at the…

The rise of the internet has led to a marketer’s dream. Consumers now have the ability to engage with content…

2017 has been a hectic year for digital marketers, and it’s suddenly time to look ahead and make some marketing…

Most brands have had at least one campaign that didn’t quite hit the mark, and with the instant-feedback model of…

Investments in content marketing are starting to pay off for companies. That’s according to the Content Marketing Institute, who revealed…

The current digital marketing environment is perfectly placed to make advantageous use of AI-powered solutions. Indeed, Artificial Intelligence (AI) seems…

Creating a great piece of written content takes time, energy and, often, a financial investment. Therefore, it makes sense to…

Social media is now the primary source of information and news for many people, and visual marketing is growing rapidly.…

The internet is wonderfully responsive if you make a mistake on your web content – a few clicks here and…

Things move fast on the internet. This phrase is so true and overused, it almost goes without saying. Yet we…

It’s been a few weeks since the Advertising Standards Authority (ASA) published Depictions, Perceptions and Harm, its report on gender…

Social media management isn’t just about the numbers. Contrary to what many senior business leaders think, social media marketers know…

Celebrity endorsements have existed since at least the 1760s, when artisans would boast of royal approval of their goods and…

It’s all too easy to become jaded and confused by conflicting advice when working on your digital marketing strategy. You…

Digital marketing involves a constant learning process: staying on top of trends, keeping on the right side of Google’s Webmaster…

Whenever Facebook announces a ‘New Big Thing’, every digital marketer worth their salt should sit up and take notice. The…

We know there’s an ongoing crisis in digital marketing hires. This year’s Zazzle Media content marketing survey found that three…

Almost 2 billion of us – that’s nearly a quarter of the planet – actively use it, but what is…

If businesses were pop stars, Super Consumers would be the groupies. They are the people who love your company’s products…

The idea of artificial intelligence (AI) elicits different reactions from different people. Some see it as revolutionary. Some (including Stephen…

Reaching over 1.2 billion people every day, Facebook is king of the castle when it comes to social media. Depending…

The last decade has seen a boom in the online market, affecting everything from the way we date to how…

In a world where we’re surrounded by media messages, it feels like a challenge to break through the noise and…

Going digital was supposed to be a good thing for marketers. As time and place became irrelevant, potential clients could…

Once upon a time, there was a World Wide Web. Infantile and confusingly organised by second guessing algorithms, it was…

Effective web design can heighten your brand, differentiate your product and even improve your ROI. But what role does typeface…

Whether you’re in ads or marketing, copy is your industry’s lifeblood. In the modern era of Twitter and Facebook, if…

Search Engine Optimisation. It’s a jungle out there – of bots and spammers and little men in black hats. Even…

Looking for a top marketing tip to boost product sales? Look no further: you should rename said product to anything…

Millennials, Generation Y, Baby Boomlets… Whatever you want to call them, these digital natives are the bane of anyone over…

Beth Leslie is a content writer for the UK’s leading graduate recruitment agency, Inspiring Interns. Check out their website if you’re looking…

If you’re looking to fill any entry level roles anytime soon, you’d be foolish to ignore soft skills. While technical…

Millennials are no longer the next big thing. Over the coming years, Generation Z will be climbing onto the first…

One of the biggest fallacies when hiring is that an employee should be thankful that you’ve given them a job. If that person…

Nowadays, everyone has their fingers in the digital marketing pie and rightly so. In an increasingly internet and mobile enabled…

Networking events are often seen as a necessary evil, with the idea of attending one filling people with dread. Heading…

Claire Kilroy is a content writer for the UK’s leading graduate recruitment agency, Inspiring Interns. Check out their website for…

Claire Kilroy is a content writer for the UK’s leading graduate recruitment agency, Inspiring Interns. Check out their website if you’re…

Matt Arnerich works as a content writer for the UK’s leading graduate jobs and internships providers, Inspiring Interns. For more graduate…

Matt Arnerich works as a content writer at the UK’s leading graduate recruitment agency Inspiring Interns. If you’re looking to…

Katie Appleby, Senior Marketing Executive at Inspiring Interns, explains why employers need to meet millennial demands in order to hire…

Katie Appleby, Senior Marketing Executive at Inspiring Interns, discusses what recruitment businesses can learn from dating technology Tinder’s homepage reads…

Does potential matter more than experience? Katie Appleby, Marketing Executive at Inspiring Interns, argues that hiring digitally-aware graduates could give…

More and more companies are turning to internships as a way to train and assess new staff but there’s still…

Inspiring Interns on how to create an attention-grabbing video CV More from my siteA Guide To Digital InternshipsDigital Recruiters Need…

The digital industry is uniquely well placed to benefit from interns, says Ben Rosen, CEO at Inspiring Interns. He explains…