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B2B, Behavioural Targeting • 16/04/25

Delivering the Smarketing approach

By Julie Warren, Marketing Director at Propel Finance

AI, B2B • 16/04/25

The role of human creativity in AI advertising

By Ben Wood, Performance Director at Hallam

Brand Management, Content Marketing • 22/02/25

People Powered

By Joe Lloyd, Social Media Community Manager at OSB Group

Brand Management, Campaign Management • 22/02/25

Not so silent anymore – Summit & Silentnight’s journey from efficiency to growth

By Martin Corcoran, CEO at Summit

AI, Apps • 20/02/25

Hyperpersonalisation is the big disruptor for customer engagement – are you ready for it?

By Thomas Morgan, Head of Creative Technology at Accenture Song

AI, Brand Management • 20/02/25

The lead gen playbook: From campaign brief to conversion

By Matt Horsup, Digital Director at Itineris

Brand Management, Consumer Behaviour • 18/02/25

Closing the gap: Connecting strategy and tactics for smarter marketing in 2025

By Simon Douglass, Founder at Curated

Brand Management, Campaign Management • 18/02/25

How to reach unreachable customers

Brand Management, Campaign Management • 17/02/25

Position or be positioned

By Tim Partridge, Co-Founder at Flying Object

Behavioural Targeting, Brand Management • 22/01/25

Creating content for curious audiences

By Carla Dobson-Elliott, Director of Editorial Content at Sticky

AI, B2B • 11/11/24

The power of people: How creator-led UGC is driving conversions and engagement

By Lydia Thomas, Founder at ARAY

AI, Brand Management • 11/11/24

How to adapt your organic strategy to prepare for the rise of the answer engine

By Ben Wood, Performance Director at Hallam

Brand Management, Engagement • 11/11/24

The inside scoop at Ben & Jerry’s, how to build connections with people over shared values

By Kerry Thorpe, Head of Communications, Europe at Ben & Jerry’s

Behavioural Targeting, Brand Management • 11/11/24

Tips, tricks and tools to help you on your digital transformation journey

By Ellie Edwards-Scott, Co-Founder at WeGame 2

Brand Management, Campaign Management • 11/11/24

Beyond the send: Mastering email marketing contingency planning

By Adeola Sole

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