Article
Attribution Modelling, Consumer Behaviour • February 21, 2018
...insights and answered questions, covering the latest trends in paid search and SEO. Here, we take a look at the key takeaways from the #FigDigSearch seminar. Using Search Intelligence To...
Article
B2B • April 6, 2018
...their insights and answered questions, covering the latest trends in B2B marketing. Here, we take a look at the key takeaways from the #FigDigB2B spotlight and roundtable. Community Service: Building...
Article
Digital Marketing, Marketing Automation • April 30, 2018
...existing data. Analyse data to identify any actionable insights. Keep a data archive that AIM technology can draw and learn from ongoing. 4. Never mind the ‘skills gap’. Retail and...
Article
CRO, Digital Marketing • July 2, 2018
...pay to CRO? With only 50 per cent of businesses viewing CRO as a vital aspect of their strategy, few are exploiting the opportunities available from the data and insights...
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AI, Content Marketing • August 7, 2018
...speak to individual consumers on a more human, and effective, way. Watch the rest of Maria’s presentation for further insights into how cre-AI-tivity can transform the way you think about...
Article
Digital Marketing • October 12, 2018
...or more opportunistic. Social, content, native advertising, video, apps, interactive technology, and data insights are all on our plate. But use these digital engagement possibilities wisely. Be a conversation starter...
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CRM, Email Marketing • November 27, 2018
...kick the seminar off to a great start Josh Hull, Principal Planner at Edit, shared his insights into offline and online CRM and explained why it’s so important for you...
Article
Digital Marketing, Entertainment • March 5, 2019
...filter back down making sure we are making the most of those regional and local insights, because obviously they know their properties the most and they are the people who...
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Referral Marketing • December 18, 2018
...to adequate motivation, in this interview Tim shares insights into why these key elements contribute – or are necessary – to refer-a-friend success. FD: The main focus of the second...
Event
16 Aug, 2018
Want to learn the latest, most-effective email marketing techniques for your next campaign? Well, you could spend hours trawling evergreen guides, blog posts and even checking out news stories. But...
