Article
Machine Learning: The Shortcut To Success
Despite the fact that digital marketing is so fast-paced, there are some processes that simply cannot be rushed. Understanding the insights gleaned from big data and using them to pinpoint...
612 search results for "articles_and_insights"
Job
Private: Editorial Executive
...within budgets for products and departmental profitability Collaborating with the content strategy and insights teams to develop editorial output Forming coherent editorial strategies Creating editorial calendars Creating social media calendars...
Article
Content Management, Content Marketing • August 17, 2017
#FigDigThrowback: Summer Digital Marketing Conference
It’s Throwback Thursday! We take a look back at our Summer Digital Marketing Conference and revisit the key insights from some of our fabulous speakers that joined us on the...
Event
15 Jun, 2023
Beauty & Luxury: Digital Marketing Spotlight 15 June 2023
REGISTER HERE The beauty and luxury industry has experienced a rollercoaster of emotions over the last couple of years. Having boomed throughout the pandemic, how can marketers in this sector...
Article
Analytics, Automation • January 9, 2018
Competing For Relevance: Mazda And The Data Race
...generation Data Management Platform, the brand was able to gain deeper insights from its existing data, which would help to inform the wider strategy. Actionable Insight When working with the...
Article
Customer Experience, CX • February 2, 2022
The Role of Data-Driven Customer Experience in Direct-to-Consumer
...many other questions, lies with building a data-based customer experience strategy. The basis: valid customer insights There are numerous unique selling points that make direct customer relationships successful – and...
Event
19 May, 2022
Digital Marketing Summit 19 May 2022
REGISTER HERE Discover how to thrive in the rapidly evolving digital world at our Digital Marketing Summit. Join us for a jam-packed day of 1-2-1 meetings, networking, and presentations from...
Article
Conversion Optimisation • March 19, 2020
Still Focussing on Top Level KPIs at the Expense of Key Business Growth Objectives?
...not give the full picture about new users becoming loyal customers. By selecting a useful customer insights dashboard, companies can easily gain a long-term perspective based on truly actionable insights....
Article
Brand Management, Campaign Management • April 14, 2020
A Customer-First Mindset During COVID-19
...of the insights being published to provide you with an arsenal of the best insights and ideas, so you can spend more time connecting with your consumers. As you read...
Event
11 Jul, 2024
Summer Digital Marketing Summit 11 July 2024
Join us for a jam-packed day of 1-2-1 meetings, workshops, networking, and presentations from expert speakers on AI, SEO, Video, PPC, Email Marketing, CRM, CRO, Content Marketing, Paid Social, Data,...