435 search results for "Technology"

Article

Digital Marketing • June 30, 2015

Experience Matters

...London on 16 July 2015. He explains why technology shouldn’t distract marketers from a fundamental truth: the customer still comes first Managing a brand in today’s digitally-enabled world is becoming...

Case Study

Business, Content Marketing

Scottish Natural Heritage

...and staffing resources, SNH decided SharePoint was not the right solution for its needs. Looking for a single technology to bring its website and intranet projects closer together, SNH selected...

Article

Digital Marketing • June 23, 2015

Marketing Beyond Marketing

...terms of marketing technology, but also in the skills we need as marketers, and the processes that we must implement in order to succeed. And ultimately we need to answer...

Case Study

Hosting, Mobile Apps

Shazam

...access additional content, and comment on media. With more than 100 million active monthly users to date, usage has boomed, leading the company to look for a technology partner capable...

Article

AI, CRM • February 28, 2018

Want Personalisation Through AI? Keep Things Simple

...personal, but rather, impersonal and misleading. Some critics argue this situation arises because the technology is in its infancy. Let’s be clear – AI is not new. The processes it...

Article

Digital Marketing • June 10, 2015

Digital Print to Make you Think

...now? A picture paints a thousand words – never a truer word has been spoken. We’ve taken an unusual look at how digital technology impacts on our everyday lives in...