Press Release
...customers great content but also an exceptional customer experience. By connecting all customer data, publishers are better able to uncover insights that drive subscription rates, click-throughs, referrals and more. We...
Press Release
...improvement in click-through rate. These results have landed Absolute Digital Media a position in the shortlist for the UK Biddable Media Awards this year. “The team here at Absolute Digital...
Case Study
Behavioural Targeting, Digital Marketing
...is a feature our merchants really like and implementing it is as easy as clicking on a box”. Overall results include: • 99.7% deliverability • 121% lift in activation through...
Case Study
Customer Journey Mapping, Mobile
...User Journeys To Find The Best Possible Solution We created a detailed clickable prototype of the website in Adobe DX before any design work started. This allowed us to refine...
Case Study
Analytics, Behavioural Targeting
...cent to 19 per cent and directly generated £125,000 revenue, an increase of 2,500 per cent over single sends. Overall, City & Guilds has seen a click-to-open rate as high...
Article
Display Advertising • September 21, 2015
...between 18 and 34. The study examined whether this age group would click on sponsored content. The answer was ‘yes’. Fifty-seven per cent of those between 18 and 34 said...
Article
Digital Marketing • October 6, 2015
...to change. It requires continuous review and optimisation; you cannot click the back button and you must not stop after phase one. Any other thoughts on the issues likely to...
Article
Affiliate Marketing • June 29, 2011
...to improve conversion rates and ultimately the earnings per click affiliates can expect to receive. Alternatively, promotions aimed at affiliates can reward them for delivering pre determined sales volumes or...
Case Study
Design & Build, Display Advertising
...he knocked the key art over. Users were then asked to click for the greater experience which saw the page drop back and the trailer play. Bin Weevils Bin Weevils...
Case Study
Analytics, Behavioural Targeting
...30 day challenges were 25 and under. Reach and engagement volumes soared 6,048,809 million impressions were delivered across two channels, driving significant communications awareness as well as over 70,000 clicks...
