Article
Digital Marketing, Display Advertising • December 4, 2020
According to the Corporate Finance Institute, PPC (Pay Per Click advertising) is an “online advertising model in which an advertiser pays a publisher every time an advertisement link is ‘clicked’...
Case Study
Brand Management, Content Management
...Pay-per-click dominated our first six months of activity as slower burn SEO measures started to do their work. Our focus was on best converting and most relevant keywords, using learnings...
Article
Digital Marketing • July 11, 2013
...enough. Clicks are a declining commodity.” Referring to comScore’s ‘Natural Born Clickers’ research, Taylor explains that only a minor, and decreasing, percentage of the total online population are clicking on...
Article
Digital Marketing, Food • July 11, 2013
...enough. Clicks are a declining commodity.” Referring to comScore’s ‘Natural Born Clickers’ research, Taylor explains that only a minor, and decreasing, percentage of the total online population are clicking on...
Case Study
Brand Management, Content Management
...Pay-per-click dominated our first six months of activity as slower burn SEO measures started to do their work. Our focus was on best converting and most relevant keywords, using learnings...
Company
Click Consult is a multi award-winning search marketing agency with a focus on organic and paid search.
Press Release
...the fact they’re forced to rely on inaccurate attribution solutions that systematically fail to reflect the true value of channel investments. By using low-quality clickstream data that doesn’t reflect the...
Article
Content Marketing, SEO • December 13, 2016
...the destination page and to entice users into clicking on that particular result. This should be added in the content management system of your site. A code example would be:...
Article
Affiliate Marketing, AI • December 22, 2016
...fitting digital twist to our Twitter feed… Android Pay The introduction first of Contactless, then apple pay, has given consumers unprecedented ease regarding how they wish to spend their...
Article
• April 4, 2016...a local marketing campaign service than SEO, these services offer a seemingly attractive package of various marketing methods often including social media and pay per click advertising. The possible drawback...
