Person
Michael Maslona
...Selling Search Marketing (SEO & PPC), CRO & UX, Paid Social, Programmatic & Web Development and partnering with brands that include Wickes, Silentnight, Tesco, Carphone Warehouse, Disney, Pandora, Rightmove &...
686 search results for "Paid Search"
Company
Deliveroo
Article
Analytics, Behavioural Targeting • February 15, 2021
Leaving Your Supermarket Loyalty Legacy Behind
...Bravely, we also told customers if they didn’t have/use a loyalty card, they paid full price. The result? Greater than 60 per cent of transactions and 90 per cent of...
Article
Behavioural Targeting, Consumer Behaviour • February 18, 2021
The Importance of Understanding and Making Use of Customer Lifetime Value
Businesses have to spend money to acquire new customers as well as retain existing ones, but the former costs a lot more. Whether investing in sales teams, strategy, or paid...
Article
Data, Digital Marketing • June 29, 2021
2021 Digital Consumer Trends Index
...social media feeds, email remains the preeminent medium, in both terms of favour, engagement and, imperatively, sales — outperforming paid and social advertising by up to 92 per cent. These...
Event
30 May, 2017
Private: Retailer Spotlight: Ecommerce Seminar
The digital landscape is evolving, not just in terms of available technology and platforms, but also how digital is woven through the customer journey. This seminar addresses and investigates the...
Event
15 Sep, 2016
Ecommerce Seminar 15 September 2016
From bricks and mortar to the store with no walls: our team of experts discuss acquisition, engagement and retention and explain how to provide the best possible digital retail experience...
Case Study
Bodyform
...in all its forms. Planned and executed by creative engagement agency Media Bounty, the Bodyform Live Fearless competition is supported by paid social media activity, PR and digital advertising. The...
Case Study
Affiliate Marketing, Email Marketing
Time Inc.
...which enabled cross-sell was essential. Services Used – Design and Build – Online Lead Generation – Paid Social – Performance Display – Affiliate Marketing – Email Marketing The Strategy Tomorrow...
Person
Chloe Singleton
...Resorts, Genesis Europe), to FMCG (P&G, JML) to 3rd sector (BHF, Rethink Mental Illness). At eight&four, she specialises in platform innovation, social channel solutions, paid media strategy and performance integration....