Article
Analytics, Brand Management • March 14, 2017
...a timely manner, having a consistent tone of voice and a sense of humour when appropriate is also key to set you apart from the crowd. Finally, using paid media...
Article
Social, Social Media • July 29, 2016
Ever wondered what you’d look like as a dog or a mermaid, or whether a flower crown or an extravagant beard would suit you or not? Well, it’s time to...
Case Study
...gleaned through the Manage implementation to intelligently place display advertisements in order to retarget these customers on various display networks, and create cross-selling and upselling opportunities. As a result, Seagate...
Case Study
...rest of the site stayed true to Jamie’s shabby-chic feel allowing overlapping and crossing over of content so users could navigate diagonally and sideways across the site on both desktop...
Article
• September 4, 2019...“inoperability”, Facebook wants users to be able to chat cross-platform. So, in future, if you’re scrolling down Instagram and you suddenly get a message from your mum, don’t be too...
Person
...John is spearheading the development of Paid Media channels, covering aspects from scalable automation through media and technology capabilities all the way to the development of cross-media and consumer-centric strategies....
Press Release
...to Absolute Digital Media in 2012, the company began to offer a full range of services, including content marketing, social media, PPC, web development and design, CRO and more. With...
Article
Content Marketing, Customer Journey Mapping • March 15, 2021
...or other data points that can be used to trigger events throughout the customer journey. 5. Go cross-channel Go beyond email and tie in SMS, shoutouts on social media, or...
Case Study
...two main challenges: Stand out in a crowded market: Clearing is a competitive period with universities vying for attention. Westminster needed a distinctive campaign to rise above the noise. Convert...
Article
Brand Management, Digital Marketing • December 4, 2012
...come cheap). But it is vital if you are to avoid a ‘fingers crossed’ marketing model, whereby you simply do stuff and hope it works. 3. Map Out Your Digital...
