Fresh Relevance is the real-time personalisation and optimisation platform. We analyse customer data and use it to maximise the customer experience for each individual across email, website, and app. By increasing engagement across devices and channels, we help digital marketers and eCommerce professionals drive revenue and customer loyalty.


James Dobson

Senior Sales Manager
Fresh Relevance

James is Senior Sales Manager at Fresh Relevance, the versatile personalisation and decision platform. In his role, James helps leading eCommerce and travel brands select the right personalisation strategies to maximise their customer experience and increase online sales.

Tom Ricards

Account Director
Fresh Relevance

As Account Director at Fresh Relevance, Tom works with renowned brands in the eCommerce and travel space, including Contiki, TimeOut, Molton Brown, Canopy and Stars, and Ann Summers to ensure success with their content personalisation programmes in email and online. With years of experience in the marketing technology arena under his belt, Tom has a wealth of knowledge in digital marketing and cross-channel optimisation, holding previous roles at Pure360 and spokenfor.

Eddy Swindell

CRO & Co-founder
Fresh Relevance

Eddy Swindell is CRO and Co-founder of Fresh Relevance. He is responsible for the commercial strategy and performance of the company. As well as a solid background in building and growing teams in SAS Martech companies, Eddy is passionate about achieving great results for his clients. Eddy has previously held senior positions in Responsys (now Oracle Marketing Cloud) and ExactTarget (now Salesforce Marketing Cloud). His experience spans 20 years in marketing technology, and in that time he has helped many leading UK and Global brands.


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Press Releases

IT systems need to be capable of transitioning customers as they become more comfortable sharing data. Fresh Relevance announced on…